2017 Highlights

• Nation’s largest and best-attended auto show
• Widely known as the most influential “consumer auto show” in North America
• More than 1 million sq. ft. of exhibit space
• Most complete manufacturer participation
• 5 indoor test tracks and 4 outdoor ride-and-drives
• Average visit exceeds 4 hours on the show floor
• 58% of attendees age 40 or younger
• 54% male and 46% female representation
• 65% of attendees are in the market to purchase a new vehicle
• Attendees are more influential, better educated and more affluent than local market population
• Loyal following with most attendees returning each year