Sponsor Info

Chicago Auto Show Sponsorship & Partner Highlights Reel

2020 Highlights

  • Nation’s largest and best-attended auto show
  • Widely known as the most influential “consumer auto show” in North America
  • More than 1 million sq. ft. of exhibit space
  • 4 indoor test tracks and 3 outdoor ride-and-drives
  • 239.7 million hashtag impressions (#CAS2020)
  • 346% increase in hashtag impressions over 2019
  • 40% of attendees are Millennials
  • Nearly 90% Awareness Rate
  • Average visit increased to 5 hours
  • 33% attendees have an annual HH Income of $100k+*
  • 51% male and 49% female representation
  • 68% of attendees are in the market to purchase a new vehicle within 12 months
  • 6.5 billion potential reach through media globally
  • More than a dozen global vehicle debuts
  • No. 1 trending topic on Twitter during Media Preview
  • Introduction of the Honda Miles Per Hour indoor running event
  • Premier Sponsors included State Farm Insurance, Turtle Wax, and Wintrust
  • Official Sponsors included Cars.com, Cooper Tires, CVR, and Hyatt Regency
  • Return of Friday Night Flights, a craft beer night in partnership with Choose Chicago

Chicago Auto Show Partners