Castrol Edge Invites Media Guests to Meet Comedian and Racing Enthusiast Adam Carolla during Chicago Auto Show Media Preview on Feb. 7
In an effort to promote Castrol EDGE’s latest film in its Live on the EDGE series, Castrol is inviting media guests of the 2019 Chicago Auto Show Media Preview to meet the film’s star, comedian and racing enthusiast, Adam Carolla. Carolla will be available for media interviews in the show’s BUZZHUB area, located just outside of the North Hall, from 3-4 p.m. Thursday, Feb. 7.
Castrol EDGE’s Live on the Edge film series tells the stories of remarkable figures from the world’s performance, automotive and entertainment industries who have seized the opportunity to lead more exhilarating lives. Just as Castrol EDGE transforms to be stronger under pressure, the Live on the EDGE campaign explores how individuals seek out exhilarating moments in their everyday lives.
The latest video with Carolla “Rain Starts Play” captures the exhilaration of deliberately seeking out and embracing new opportunity. Rain Starts Play showcases Carolla embracing torrential rainfall and setting out for an adrenaline-pumping wet drifting experience at a racetrack, pushing an Audi R8 V10 Quattro to its limits. For some, rain stops play; however, for Carolla, rain starts play.
To watch Castrol’s newest film featuring Carolla, visit www.youtube.com/CastrolUSA. For more information about Castrol EDGE, visit www.Castrol.com.
To schedule an interview with Carolla at the Chicago Auto Show Media Preview on Feb. 7, please contact Maisie Heine at maisie.heine@ogilvy.com.
For more information on the 2019 Chicago Auto Show, please visit www.ChicagoAutoShow.com, or watch this promotional video.
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