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Are YOU Ready for Ford’s Mustang Challenge?

Posted by: Stephanie Porter

Get your hash-tag ready! Ford kicked off their “Mustang Pinball Challenge” during the social media preview at the 2014 Chicago Auto Show. Amid the usual display of Ford cars and trucks models, attendees will find a wall of six flashy Mustang-inspired pinball machines.

At Ford's Media Preview conference media and social followers gathered around to hear Ford’s Marketing Manager, Steve Ling as he briefly explained the idea behind Ford Mustang's unique approach to the exhibition. Ling brings a valid point in saying, “How do you build upon the enthusiasm that Mustang has already built?”

In hopes to “rev” up consumer enthusiasm to the next level, Ford partnered with Stern Pinball Company to create the ultimate pinball game. There's no question that the machines will attract all classic arcade gamers and Mustang lovers alike with its flashing lights, authentic car engine sounds, and variation of mini Mustang replicas. To debut the Mustang pinball machines, International Pinball Champion, Zach Sharpe, kicked off the challenge by setting the Mustang Pinball high score at 621 million.

Celebrate the fun heritage of Mustang and post a picture of your pinball high score to #MustangPinball. Will you take part in the “Mustang Pinball Challenge”? Comment here or tweet us @ChiAutoShow.

 

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