News & Events

Toyota to Focus on its American Successes, Bright Future at the 2013 Chicago Auto Show

As the 2013 Chicago Auto Show draws near, Toyota plans on showcasing its American "success stories," as evidenced by numerous award-winning vehicles and a strong motorsports presence in the automaker's exhibit.

Toyota's 45,000-square-foot stand will be a blend of new products available at dealerships and concept vehicles that could provide a glimpse of new automobiles and cutting-edge technologies. This year, Toyota has made way for approximately 50 vehicles, such as the 2013 editions of the all-new RAV4 and Avalon - a sedan that's designed, engineered and manufactured in the U.S. The Avalon will be featured atop a glass platform, comprised of more than 5,000 pieces of individually-cut glass. Nearby, there will be an Avalon "virtual reality experience," providing show goers with an up-close view of this revolutionary product for Toyota.

"Chicago has long been considered one of the top drawing consumer auto shows in the country," said Brent Marrero, Auto Show Planner for Toyota Motor Sales, U.S.A., Inc. "This year, we wanted the exhibit to not only showcase our incredible products but also our heritage in the United States. We know that 'made in America' is especially important to people living in the Midwest, and we feel we have a great story to tell, with 70 percent of all our vehicles sold in U.S. being built here as well."

Among the headliners at the exhibit will be the Corolla Furia Concept. This exciting new sedan concept made its world debut in Detroit a few weeks ago, providing the media and public with a view of Toyota's potential design direction for the world's all-time, best-selling automobile. During its history, the Toyota Corolla has sold more than 40 million cars worldwide, with nine million sold in the U.S. since 1968.

A popular concept vehicle returning to Chicago this year is the Toyota Fun-Vii, a car engineered to be able to connect wirelessly with the infrastructure and surrounding roads. The "Vii" is an abbreviation for Vehicle, interactive, internet. The Fun-Vii has evolved into more of an interactive display for 2013, with consumers able to change the image on the vehicle's exterior shell. Another hi-tech feature scheduled for Chicago is the Toyota Driveland game, a driving simulator that uses Kinect technology, which reacts to a player's gestures, so they don't need a joy stick or even a steering wheel.

This year, Toyota's motorsports pursuits brandish considerable space, compliments of a NASCAR Garage, containing a Toyota Sprint Cup car and a Toyota-branded pace car used at the Chicagoland Speedway. A special edition SEMA/Kyle Bush Camry will be located nearby, along with a Toyota Racing Development (TRD) accessories display.

Also appearing in Chicago will be a replica of the stock Toyota Tundra CrewMax which successfully helped transport the retired space shuttle Endeavour to its new home at the California Science Center last October. That pickup truck marveled the world when it towed the nearly 300,000-pound Endeavour and its custom-built dolly across a bridge spanning the 405 Freeway in southern California.

Back to News

Follow Us Socially Using #CAS16

Blog

More

Friday, February, 12, 2016

What's New at Nissan

Nissan gave social media influencers the opportunity for a first look at their line-up of vehicles on display at ...

Friday, February, 12, 2016

GMC 2017 Acadia

On Social Media Preview day at the Chicago Auto show George Jones, GMC Canyon marketing manager, highlighted the ...

Thursday, February, 11, 2016

The Four Stars of the Chicago Flag

Here's how Chicago's four big events stack up, with a closer look at the Chicago Auto Show.

Wednesday, February, 10, 2016

Visit from Buick Avista

The Buick Avista will be making its Chicago debut starting this weekend. Come Saturday, the public will be able to ...

Wednesday, February, 10, 2016

Lexus LC 500 Redefines Luxury

One vehicle you don't want to miss is the Lexus LC 500, making its Chicago debut this weekend; the sleek, and ...

Wednesday, February, 10, 2016

It's Not Just the Auto Show Anymore

As I was dropped at McCormick Place this afternoon I thought to myself, this is not an unfamiliar location. I ...

Tuesday, February, 09, 2016

Expectations Exceeded Again at CAS

A year ago, a friend of mine left school for a week to go on a trip to Chicago.

Tuesday, February, 09, 2016

Round Two for CAS Intern-expert

With the show doors just days away from opening, I am more than excited to be back for the 2016 Chicago Auto ...

Tuesday, February, 09, 2016

What's the Buzz about all these Cars?

Most people are shocked when I say one of my favorite internships has been with the Chicago Auto Show. 

Tuesday, February, 09, 2016

Beauty if Found Amidst Chaos

Stepping into the Auto showroom was like a catwalk for cars. Bright lights flicker against the new detailed ...

More

2/12/2016 4:22:47 PM

Whether you're in the market for a new car, or looking for something fun to do this weekend, The Chicago Auto Show has something for everyone

2/12/2016 4:18:05 PM

What can we expect to see from Honda at The Chicago Auto Show? We've summed it up here! Overall, lots to see and explore! - http://bit.ly/1RxckE0

2/12/2016 4:04:02 PM

Is this your first time visiting the Chicago Auto Show? Tell us your favorite part by sharing your fave show moment, and you’ll be entered win #prizes. Post pics with #CAS16. http://bit.ly/1W7XjHV

2/12/2016 3:46:50 PM

Automakers can’t produce enough pickups & crossovers to feed the demand: detne.ws/1Rx0B8t #CAS16

2/12/2016 3:33:01 PM

Try not to scream on Chrysler's speedy test track at #CAS16

2/12/2016 3:15:05 PM

We want to see your best #BlackTieSelfie! #FLFC16 #chicago

2/12/2016 2:37:51 PM

One week away from performing at The Chicago Auto Show again this year :) I'll be there on Friday, February 19th…4:00-7:45 at the Ford display. Hope to see you there

2/12/2016 2:21:59 PM

We're showing off the MOMO Motorsport Edition Jetta GLI show car, a compelling blend of performance, practicality and style, at The Chicago Auto Show

2/12/2016 1:29:59 PM

Join us TONIGHT at First Look for Charity at the The Chicago Auto Show! Tickets are still available at the event -- be sure to find the Catholic Charities, Diocese of Joliet table

2/12/2016 1:21:46 PM

The new Fiat Spider 124 is a show stopper at #CAS16

More

2/12/2016 6:19:14 PM

RT @seanymg: We are here!! Working for @Cadillac at the @ChiAutoShow #HereWeGo https://t.co/jSz7IJgSl0

2/12/2016 6:13:33 PM

We are here!! Working for @Cadillac at the @ChiAutoShow #HereWeGo https://t.co/jSz7IJgSl0

2/12/2016 6:13:28 PM

2017 #Ram Power Wagon Preview: Restyled off-road-ready #truck @RamTrucks @ChiAutoShow https://t.co/MNywg2zupa #CAS16 https://t.co/Z9Bo5RHlDV

2/12/2016 6:09:16 PM

@sdrelectriccars @ChiAutoShow ?

2/12/2016 6:07:03 PM

RT @Toyota: Exciting news from @ChiAutoShow press days - Introduced Tacoma #TRDPro and welcomed new #RAV4 Rally car! #CAS16 https://t.co/ss

2/12/2016 6:05:58 PM

RT @periodismomotor: ?????? Las mejores imágenes del Salón de Chicago 2016 https://t.co/T9N5YWGwBx @ChiAutoShow #CAS16 https://t.co/i0ftXzCM4n

2/12/2016 6:05:14 PM

RT @RayGrahamAssoc: Everyone is showing up in their best dress! #FLFC16 https://t.co/ThikyZst81

2/12/2016 6:05:00 PM

RT @AlfaRomeoUSA: We’re headed to the @ChiAutoShow. Which #AlfaRomeo models will get your pulses racing in the Windy City? #CAS16 https://t

2/12/2016 6:04:04 PM

?????? Las mejores imágenes del Salón de Chicago 2016 https://t.co/T9N5YWGwBx @ChiAutoShow #CAS16 https://t.co/i0ftXzCM4n

2/12/2016 6:01:59 PM

@ReviewTrackes got it! Thanks @ChiAutoShow