News & Events

Texting Plays Big Role in Media, Public Communication

Texting Plays Big Role in Media, Public Communication

The Chicago Auto Show first introduced texting as a communications platform four years ago. Through its partnership with TEXT2DRIVE, Chicago Auto Show attendees simply text “at the show” to 37483 for the latest news, appearances, contests and food-court discounts. “The program proved to be a great way to communicate in real-time with attendees and has evolved as a nice compliment to the Chicago Auto Show mobile app,” said Mark Bilek, director of communications and technology for the Chicago Auto Trade Association.”

Based on the success of the “at the show” program, and thanks to improvements in mobile technology, the texting program will expand to the Media Preview and also include instant messaging between show staffers and social media managers, providing instant text and photo updates from the show floor. Additionally, the Chicago Auto Show will test two-way communication via text with attendees, allowing them to ask questions and get more detailed information about events and appearances.

Gregg Owen, president and founder of TEXT2DRIVE notes: “This program gives auto show visitors the ability to be guided through the myriad of events, prize offerings, special guest appearances and surprise announcements that take place each day at the largest consumer auto show in the United States. Exhibitors can also choose to engage show guests by simply providing ‘keywords’ that attendees can utilize to get specific vehicle information and even ‘text chat’ live with exhibitor representatives.”

Back to News

Follow Us Socially Using #CAS16

Blog

More

Wednesday, July, 13, 2016

Chrysler Says, "Hack Away!"

Fiat Chrysler Automobiles is offering a "bug bounty" financial reward for discovery of potential vehicle ...

Friday, June, 24, 2016

A Day at the Park, Ridgeline Style

  Honda introduced Midwest Automotive Media Association (MAMA) members to the new 2017 Ridgeline truck ...

Thursday, June, 02, 2016

MAMA Spring Rally Roundup

Each spring, car manufacturers and auto writers flock to Elkhart Lake, Wis. to partake in the annual, ...

Friday, May, 27, 2016

Racing's Greatest Weekend

Memorial Day, time to sit back, enjoy the smell of new-mown grass, remember those who fought so hard to protect our ...

Thursday, May, 19, 2016

Nissan Leaf Charged Up for 2016

While the completely redesigned Chevrolet Volt and soon-to-be produced Bolt garner most of the electric-car media ...

Friday, May, 13, 2016

Ford GT a Sellout!

Ford received 6,506 fully completed applications from people around the world in the one-month window to apply to ...

Wednesday, April, 20, 2016

April is Distracted Driving Awareness Month

Honda is encouraging safer driving habits with a social media campaign titled #PhoneDownEyesUp. The campaign ...

Wednesday, April, 13, 2016

Ford Now Accepting Applications for GT Supercar

For the first time, 2015 Chicago Auto Show goers were able to see the Ford GT supercar in person at the show and ...

Wednesday, March, 30, 2016

Cars are the Star of the Big Apple

Automakers lit up the Big Apple last week with an assortment of flashy vehicles that debuted during the New York ...

Monday, March, 14, 2016

Buick Presents Cascada to Midwest Automotive Media Association

Buick Vice President of Marketing Tony DiSalle spotlighted the all-new Buick Cascada during the Midwest Automotive ...

More

7/21/2016 9:44:03 AM

Fill in the blank! If I had access to the production version of this Acura Precision concept car, I would _______

7/19/2016 9:54:02 AM

Can you guess the name of this red sports car from the '88 Chicago Auto Show? #TakeMeBackTuesday

7/17/2016 4:47:25 PM

This year, local dealerships made the USO of Illinois #BBQ4Troops events bigger and better than ever - via ABC 7 Chicago & Ravi Baichwal ABC7

7/17/2016 2:03:59 PM

Some more highlights from Arlington Heights Ford. What a great day. Thanks to all who came out to support the USO of Illinois & local troops. #BBQ4Troops

7/16/2016 1:44:26 PM

The grill's going at Webb Chevy! #BBQ4Troops

7/16/2016 1:09:24 PM

#America #Corvette #BBQ4Troops

7/16/2016 12:34:58 PM

Enough said. ???? #BBQ4Troops

7/16/2016 12:26:10 PM

Ray Chevrolet's #BBQ4Troops event is giving attendees a chance to win Luke Bryan tickets

7/16/2016 12:25:40 PM

The Chicago Auto Show Changed their cover photo.

7/16/2016 12:22:59 PM

Raffle prizes galore at Elgin Hyundai! #BBQ4Troops

More

7/22/2016 10:11:21 AM

RT @FordAutoShows: |REPLAY| We're live at the @ChiAutoShow w/ @Ford_Brad & the... #katch #Periscope https://t.co/PUiRFewrJC https://t.co/xS

7/22/2016 9:09:14 AM

RT @ChiAutoShow: Fill in the blank! If I had access to the production version of this Acura Precision concept car, I would _______. https:/

7/22/2016 3:13:40 AM

RT @ChiAutoShow: Fill in the blank! If I had access to the production version of this Acura Precision concept car, I would _______. https:/

7/22/2016 1:29:39 AM

@ChiAutoShow Drive it to the grocery store and get all the chicks.

7/21/2016 1:08:09 PM

RT @ChiAutoShow: Fill in the blank! If I had access to the production version of this Acura Precision concept car, I would _______. https:/

7/21/2016 10:30:08 AM

@ChiAutoShow We would call it the #HondaNSX! https://t.co/cw4xPIvg5V

7/21/2016 9:44:03 AM

Fill in the blank! If I had access to the production version of this Acura Precision concept car, I would _______. https://t.co/6mg1Mw1bcL

7/20/2016 4:41:12 PM

RT @ChiAutoShow: Get the opportunity to host your very own Ultimate Backyard #BBQ4Troops! https://t.co/NAYTlY2ue8 https://t.co/jqLtTRfw9P

7/20/2016 10:34:02 AM

Get the opportunity to host your very own Ultimate Backyard #BBQ4Troops! https://t.co/NAYTlY2ue8 https://t.co/jqLtTRfw9P

7/19/2016 7:18:23 PM

RT @TracyButlerABC7: FUN @ChiAutoShow Outing CATA Chair John Hennessey John Alfirevich @applechevy @ABC7Chicago President/GM John Idler htt…