Seven TV Specials to Originate from Show Floor
MEDIA INFORMATION
Contact: Mark Bilek
Senior Director of Communications and Technology
Chicago Automobile Trade Association
Office: (630) 424-6082
Cell: (847) 652-0632
Email: mbilek@drivechicago.com
Contact: Jennifer Morand
Director of Public Relations and Social Media
Chicago Automobile Trade Association
Office: (630) 424-6084
Cell: (630) 391-1986
Email: jmorand@drivechicago.com
FOR IMMEDIATE RELEASE
SEVEN TV SPECIALS TO ORIGINATE FROM SHOW FLOOR
CHICAGO (Feb. 5, 2015) – The Chicago Auto Show will serve as the backdrop for seven automotive specials in 2015. Highlighting the coverage will be a one-hour broadcast on ABC 7 Chicago. Also producing specials from the floor of the show are CBS 2 Chicago, NBC 5 Chicago, Telemundo Chicago, Univision Chicago and WGN-TV. Additionally, Velocity will produce a nationally televised program from the show floor.
“This is proof that the industry is hitting its stride,” said Colin Wickstrom, Chicago Automobile Trade Association chairman and Chicago Auto Show co-chairman. “The auto industry is generating so much buzz in terms of product news and this show draws intense interest from the buying public. Seven TV specials says that whether you are a television programmer, an advertising executive or an interested viewer, the Chicago Auto Show is where it’s at.”
The ABC 7 Chicago and WGN specials will air live on Saturday, Feb. 13, and then re-air on Sunday, Feb. 14. “We are thrilled to partner with the Chicago Automobile Trade Association to bring the 2015 Chicago Auto Show home to ABC 7,” said John Idler, president and general manager of ABC 7.
WGN-TV’s one-hour special features John Davis, host of the Motorweek television program. “WGN has a 60-year history with the Chicago Auto Show, telecasting a show nearly every year since 1952,” said Larry Wert, president of Broadcasting Media, Tribune Broadcasting Company. “It is an honor for WGN-TV, Chicago’s Very Own, to be a partner of the CATA and home to the Chicago Auto Show.”
The CBS 2 Chicago, NBC 5 Chicago, Telemundo Chicago and Univision Chicago specials will all air on Sunday, Feb. 15, with encores in the following days. Specific information on the broadcast times of the specials is available at www.chicagoautoshow.com/news/tv-specials/.
For the second year in a row, the Media Preview news conferences will be streamed live on Yahoo Autos. The Chicago Auto Show started streaming its news conferences in 2011 and the digital audience has been growing every year.
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About the Chicago Auto Show
The Chicago Auto Show is the largest auto show on the continent, spanning more than 1 million square feet of production, concept, and exotic vehicle exhibit space. In addition to hosting multiple world and North America vehicle debuts, the Chicago Auto Show's First Look for Charity raises more than $2 million annually for 18 vital Chicago organizations in a single night. The 2015 public show will be February 14-22. For more information, visit ChicagoAutoShow.com or Facebook.com/ChicagoAutoShow.
About The Chicago Automobile Trade Association
Founded in 1904, the Chicago Automobile Trade Association is the nation’s oldest and largest metropolitan dealer organization. It is comprised of more than 400 franchised new-car dealers and an additional 150 allied members. The group’s dealer members employ about 19,000 people in the metropolitan area. The association has produced the world famous Chicago Auto Show since 1935. For more information please visit CATA.info.
The 2015 Chicago Auto Show is officially sanctioned by the International Organization of Motor Vehicle Manufacturers. Founded in Paris in 1919, it is known as the Organisation Internationale des Constructeurs d’Automobiles.
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