News & Events

Kia Unveils New Electric Vehicle, Hybrid at the 2014 Chicago Auto Show

MEDIA INFORMATION
Contact:
Mark Bilek
Director of Communications and Technology
Chicago Automobile Trade Association
Office: (630) 424-6082
Cell: (847) 652-0632
Email: mbilek@drivechicago.com

Contact: Jennifer Morand
Senior Public Relations and Social Media Manager
Chicago Automobile Trade Association
Office: (630) 424-6084
Cell: (630) 391-1986
Email: jmorand@drivechicago.com

FOR IMMEDIATE RELEASE

2015 Soul EV and 2014 Optima Hybrid Unveiled

CHICAGO (February 6, 2014) – Kia introduced a trio of new vehicles this morning during the 2014 Chicago Auto Show Media Preview. The new line-up includes the 2015 Soul EV and the 2014 Optima Hybrid. Also making an appearance was the Niro Hybrid concept car. 

“Kia is changing the tune,” said Michael Sprague, vice president of marketing and communications of Kia Motors America. He says the new features will be music to your ears.

The all-new 2015 Soul EV can recharge in 33 minutes on a DC fast-charger and was designed for the global market. It is the first all-electric car Kia has introduced in the United States. The new Soul EV features LED lights in the interior, friction reducing tires, navigation, hands-free technology and a back-up camera. Other features include activation heating and cooling from a remote location on a smartphone. The electric motor provides 109 horsepower. Pricing and official launch of the 2015 Kia Soul EV will be released later this year.

Kia also introduced the all-new 2014 Optima Hybrid that delivers a harmonious blend of European influences. This sedan was designed for the eco-friendly market in mind. The 2014 Optima Hybrid features a fresh new look with more aerodynamic qualities; useable trunk space, LED lighting and can get up to 38 mpg. This car has 199 horsepower and is updated to the touchscreen infotainment system. The 2014 Optima Hybrid is expected to go on sale within the next few weeks.

“Opening people’s minds is what we do at Kia,” said Sprague.

To watch complete coverage of the 2014 Chicago Auto Show Media Preview press conferences, please visit http://www.ustream.tv/channel/chicago-auto-show-2011. The manufacturer press conferences are also available at www.youtube.com/chicagoautoshow. For more information about the Chicago Auto Show, please visit www.chicagoautoshow.com.

###

About the Chicago Auto Show
The Chicago Auto Show is the largest on the continent, spanning more than 1 million square feet of production, concept, and exotic vehicle exhibit space. In addition to hosting multiple world and North American vehicle debuts, the Chicago Auto Show's First Look for Charity raises more than $2 million annually for 18 worthy Chicago organizations in a single night. The 2014 public show will be February 8-17. For more information, visit ChicagoAutoShow.com or Facebook.com/ChicagoAutoShow. Media can register for the Chicago Auto Show Media Preview at chicagoautoshow.com/media/.

About The Chicago Automobile Trade Association
Founded in 1904, the Chicago Automobile Trade Association is the nation’s oldest and largest metropolitan dealer organization. It is comprised of more than 400 franchised new-car dealers and an additional 150 allied members. The group’s dealer members employ nearly 20,000 people in the metropolitan area. The association has produced the Chicago Auto Show since 1935. For more information, visit CATA.info.

Back to News

Follow Us Socially Using #CAS16

Blog

More

Monday, February, 08, 2016

What the Average Car will Feature 10 Years into the Future

Infographic shares details on what people can expect to see in cars 10 years into the future.

Thursday, January, 21, 2016

The Windy City Winter Warmer: Surprises Abound at the Chicago Auto Show

Toes cold, Chicago? Dreaming of the summer, when festivals, events and chances to get outside and be a part of ...

Thursday, January, 21, 2016

These 9 Smartphone Apps are Turning Your Car into a Command Center

Apps are everywhere. According to the Pew Research Center, over two-thirds of Americans now own smartphones and ...

Wednesday, January, 20, 2016

Media Flocks to First Look for Charity Preview & Tasting Event

Last week, Chicagoland media saw a glimpse of what is to come at this year's benevolent black-tie charity gala, ...

Tuesday, December, 29, 2015

Editors Choice: Top Picks from 2015

As we say farewell to 2015 and we anxiously await the new vehicle announcements to be made at the 2016 Chicago Auto ...

Thursday, December, 17, 2015

GMC Makes a Premium Statement

GMC seems to have found a profitable niche in the midsized, premium truck segment with the GMC Canyon. In fact, GMC ...

Thursday, December, 03, 2015

The Force is strong with FCA

In conjunction with the release of the long anticipated "Star Wars: The Force Awakens," FCA has partnered ...

Friday, November, 13, 2015

Ford Edge Night Out

Ford’s Edge Unstoppable tour recently paid a visit to Chicago for an #EdgeNightOut. The event featured some ...

Tuesday, November, 10, 2015

Tacoma Comes Out to Play

Toyota’s corporate manager for truck operations, Rick LoFaso, shared details on the all-new Tacoma during the ...

Saturday, November, 07, 2015

Truly Grand Opening!

Usually when a dealership holds a grand opening, it's celebrating a new building or a new location, but in the ...

More

2/9/2016 3:55:33 PM

HI & Wounding the hours of the Auto show.

2/9/2016 3:14:06 PM

The #CAS16 opening weekend is almost upon us, Feb. 13-14! Our friends at Fifth Third Bank are providing the only discount coupons to fans; just stop in a local branch to get yours or click here: bit.ly/1PASdn7 (code: 53Weekend

2/9/2016 3:13:25 PM

Share your love of #cars and help local #charities by attending The Chicago Auto Show #FirstLookForCharity #FLFC16 this FRIDAY, February 12!

2/9/2016 2:10:16 PM

Be sure to check in to the Chicago Auto Show once you're here! Nation's largest show kicks off this Saturday, Feb. 13. #CAS16

2/9/2016 1:37:20 PM

New, stylish editions of the Chrysler 200S and Chrysler 300S will be on display at the 2016 The Chicago Auto Show. The 200S and 300S Alloy editions feature unique dark bronze and titanium finishes, distinctive interiors and advanced all-wheel-drive systems. Can’t make it to Chicago? Learn more about these special-edition cars:

2/9/2016 12:42:21 PM

Headed to The Chicago Auto Show this weekend? Why not let mysouthshoreline.com drop you off at the door! http://www.portagelife.com/entertainment/travel/58337-south-shore-providing-direct-service-to-2016-chicago-auto-show

2/9/2016 12:15:03 PM

Can we buy tickets at the door

2/9/2016 10:22:40 AM

We are just 3 days away from The Chicago Auto Show First Look for Charity Preview Night! You still have time to purchase your tickets and support an athlete by visiting: http://bit.ly/1T3LMdn.

2/9/2016 9:45:43 AM

The Chicago Auto Show Changed their cover photo.

2/9/2016 9:10:04 AM

#FastFact: the average visit to the Chicago Auto Show takes about 4 hours. Bring your walking shoes because, with 1 million sq. ft., there’s lots to see and do at #CAS16

More

2/9/2016 4:19:41 PM

RT @CochranShow: I have two prizes to giveaway! RT=A try for @ChiAutoShow tix. A favorite=A try for the @ChevyDrivesChi Prize Pack! Do so b…

2/9/2016 4:11:04 PM

RT @CochranShow: I have two prizes to giveaway! RT=A try for @ChiAutoShow tix. A favorite=A try for the @ChevyDrivesChi Prize Pack! Do so b…

2/9/2016 4:05:12 PM

#Acura Precision Concept Makes @ChiAutoShow #CAS16 Debut https://t.co/xGOiuJBVib https://t.co/wrfr9p30iy

2/9/2016 4:03:41 PM

RT @CochranShow: I have two prizes to giveaway! RT=A try for @ChiAutoShow tix. A favorite=A try for the @ChevyDrivesChi Prize Pack! Do so b…

2/9/2016 4:03:09 PM

RT @ChiAutoShow: Join the #ispyatCHI scavenger hunt and you could be selected by our #CAS16 Buzz Team to receive a prize! https://t.co/Vrp4

2/9/2016 3:53:16 PM

@FiatChrysler_NA @RamTrucks @RamTrucksCanada @ChiAutoShow @Livestream all new ram truck I hope!

2/9/2016 3:52:08 PM

Happy to be a part of something so BIG this weekend! Be sure to follow @ChiAutoShow for updates on all the going-ons! #CAS16 #autolove

2/9/2016 3:42:24 PM

RT @FiatChrysler_NA: Headed to the @ChiAutoShow? Check out the new @Chrysler #200S and #300S Alloy editions on display: https://t.co/Eo25tR

2/9/2016 3:42:19 PM

RT @FiatChrysler_NA: What will @RamTrucks / @RamTrucksCanada show us @ChiAutoShow? Watch for yourself https://t.co/SVRJGH02XB #CAS16

2/9/2016 3:41:26 PM

RT @NCFL: Help @Toyota #FamilyTrails drive home automaker @WOMMA award from @ChiAutoShow: https://t.co/rSPGGy4nd3 https://t.co/0QNe3Pcone