News & Events

Kia Unveils New Electric Vehicle, Hybrid at the 2014 Chicago Auto Show

MEDIA INFORMATION
Contact:
Mark Bilek
Director of Communications and Technology
Chicago Automobile Trade Association
Office: (630) 424-6082
Cell: (847) 652-0632
Email: mbilek@drivechicago.com

Contact: Jennifer Morand
Senior Public Relations and Social Media Manager
Chicago Automobile Trade Association
Office: (630) 424-6084
Cell: (630) 391-1986
Email: jmorand@drivechicago.com

FOR IMMEDIATE RELEASE

2015 Soul EV and 2014 Optima Hybrid Unveiled

CHICAGO (February 6, 2014) – Kia introduced a trio of new vehicles this morning during the 2014 Chicago Auto Show Media Preview. The new line-up includes the 2015 Soul EV and the 2014 Optima Hybrid. Also making an appearance was the Niro Hybrid concept car. 

“Kia is changing the tune,” said Michael Sprague, vice president of marketing and communications of Kia Motors America. He says the new features will be music to your ears.

The all-new 2015 Soul EV can recharge in 33 minutes on a DC fast-charger and was designed for the global market. It is the first all-electric car Kia has introduced in the United States. The new Soul EV features LED lights in the interior, friction reducing tires, navigation, hands-free technology and a back-up camera. Other features include activation heating and cooling from a remote location on a smartphone. The electric motor provides 109 horsepower. Pricing and official launch of the 2015 Kia Soul EV will be released later this year.

Kia also introduced the all-new 2014 Optima Hybrid that delivers a harmonious blend of European influences. This sedan was designed for the eco-friendly market in mind. The 2014 Optima Hybrid features a fresh new look with more aerodynamic qualities; useable trunk space, LED lighting and can get up to 38 mpg. This car has 199 horsepower and is updated to the touchscreen infotainment system. The 2014 Optima Hybrid is expected to go on sale within the next few weeks.

“Opening people’s minds is what we do at Kia,” said Sprague.

To watch complete coverage of the 2014 Chicago Auto Show Media Preview press conferences, please visit http://www.ustream.tv/channel/chicago-auto-show-2011. The manufacturer press conferences are also available at www.youtube.com/chicagoautoshow. For more information about the Chicago Auto Show, please visit www.chicagoautoshow.com.

###

About the Chicago Auto Show
The Chicago Auto Show is the largest on the continent, spanning more than 1 million square feet of production, concept, and exotic vehicle exhibit space. In addition to hosting multiple world and North American vehicle debuts, the Chicago Auto Show's First Look for Charity raises more than $2 million annually for 18 worthy Chicago organizations in a single night. The 2014 public show will be February 8-17. For more information, visit ChicagoAutoShow.com or Facebook.com/ChicagoAutoShow. Media can register for the Chicago Auto Show Media Preview at chicagoautoshow.com/media/.

About The Chicago Automobile Trade Association
Founded in 1904, the Chicago Automobile Trade Association is the nation’s oldest and largest metropolitan dealer organization. It is comprised of more than 400 franchised new-car dealers and an additional 150 allied members. The group’s dealer members employ nearly 20,000 people in the metropolitan area. The association has produced the Chicago Auto Show since 1935. For more information, visit CATA.info.

Back to News

Follow Us Socially Using #CAS16

Blog

More

Friday, June, 24, 2016

A Day at the Park, Ridgeline Style

  Honda introduced Midwest Automotive Media Association (MAMA) members to the new 2017 Ridgeline truck ...

Thursday, June, 02, 2016

MAMA Spring Rally Roundup

Each spring, car manufacturers and auto writers flock to Elkhart Lake, Wis. to partake in the annual, ...

Friday, May, 27, 2016

Racing's Greatest Weekend

Memorial Day, time to sit back, enjoy the smell of new-mown grass, remember those who fought so hard to protect our ...

Thursday, May, 19, 2016

Nissan Leaf Charged Up for 2016

While the completely redesigned Chevrolet Volt and soon-to-be produced Bolt garner most of the electric-car media ...

Friday, May, 13, 2016

Ford GT a Sellout!

Ford received 6,506 fully completed applications from people around the world in the one-month window to apply to ...

Wednesday, April, 20, 2016

April is Distracted Driving Awareness Month

Honda is encouraging safer driving habits with a social media campaign titled #PhoneDownEyesUp. The campaign ...

Wednesday, April, 13, 2016

Ford Now Accepting Applications for GT Supercar

For the first time, 2015 Chicago Auto Show goers were able to see the Ford GT supercar in person at the show and ...

Wednesday, March, 30, 2016

Cars are the Star of the Big Apple

Automakers lit up the Big Apple last week with an assortment of flashy vehicles that debuted during the New York ...

Monday, March, 14, 2016

Buick Presents Cascada to Midwest Automotive Media Association

Buick Vice President of Marketing Tony DiSalle spotlighted the all-new Buick Cascada during the Midwest Automotive ...

Monday, February, 29, 2016

Chevy Inspires Kindness in #DayItForward

Today is a unique day in history, one that does not come around often but has inspired goodness throughout ...

More

6/29/2016 4:50:52 PM

It's almost the month of July, which means 70 new-car dealers are firing up their grills next month all to support the USO of Illinois. http://abc7.ws/296C9f8 #BBQ4Troops

6/29/2016 11:51:03 AM

Chicagoland's new-car dealers kick off the 2016 USO BBQ for the Troops media kickoff event today to promote the 70 dealer fundraisers that'll be held on July 16! Find a BBQ near you at www.DriveChicago.com. Out at United Center with an assist from the Chicago Blackhawks. #BBQ4Troops

6/29/2016 8:32:23 AM

It's a busy day today working with The Chicago Auto Show and USO of Illinois promoting #BBQ4Troops. First, we're at Fox 32 Chicago grilling on the plaza. Tune in at 9:15am. Then, we're headed to the United Center for the media preview event

6/28/2016 10:13:03 AM

Who doesn’t love a good summertime BBQ? On Saturday, July 16, head on over to your local car dealership for a USO BBQ for the Troops! For more information, visit www.DriveChicago.com. #BBQ4Troops

6/27/2016 12:51:50 PM

The Chicago Auto Show is in 2nd place, but help them get to 1st in USA TODAY's Best Car Show Award! Vote here through 7/18: http://bit.ly/28JXrOY #10BestChoice

6/25/2016 10:12:03 AM

Want to help support local troops and their families? Chicagoland’s car dealers are firing up the grill on Saturday, July 16 to host USO BBQ for the Troops fundraisers. Find a BBQ Near you: www.DriveChicago.com. #BBQ4Troops

6/24/2016 3:35:13 PM

A day at the park...Honda Ridgeline style. #UltimateTailgate

6/24/2016 11:31:25 AM

I think we can all agree that The Chicago Auto Show is the best in the nation! Let's show our support by voting

6/24/2016 11:31:04 AM

#FanFriday! Great photo via @chicagoland_cruisers

6/22/2016 11:13:18 AM

SAVE THE DATE: Saturday, July 16. Chicagoland car dealers are on a summertime mission to help raise money for the USO of Illinois and our local troops! Visit www.DriveChicago.com for more details and learn how you can help. #BBQ4Troops

More

6/29/2016 3:08:24 PM

Ik hoor dat ik op tv was vanavond bij terugblik #CAS15 Genietend van @typhoon Dit heb ik er aan over gehouden ?? https://t.co/m20j5l1t0F

6/29/2016 2:51:50 PM

Zullen we dansen? ???? #cas15

6/29/2016 2:46:54 PM

eindelijk weer eens wat aardigs op TV #cas15

6/29/2016 2:35:53 PM

@typhoon Held. #cas15 #TheLau

6/29/2016 1:51:57 PM

#CAS15 nu op @NPO3 Wat was dat een #feestje vorig jaar ! https://t.co/ID5vychewZ

6/29/2016 1:50:29 PM

Het maakt niet uit wat Bart van Racoon zingt, ik heb altijd kippenvel! #cas15 #npo3

6/29/2016 1:47:48 PM

Altijd tof om de man waar het allemaal mee begon voor mij op tv te zien! #BartvanLiemt #TheSheer #Bade #cas15

6/28/2016 11:50:34 AM

Thanks for the recent follow @8packabs @ChiAutoShow @sonnyg Happy to connect :) have a great Tuesday.

6/27/2016 5:03:54 PM

Love cars? Check out the best car conventions in the US feat. @ChiAutoShow @LAAutoShow and more! https://t.co/GNHxyhFMIP

6/27/2016 11:40:31 AM

RT @ChiAutoShow: Don't forget to cast your vote for Best Car Show! We're still stuck in #2. https://t.co/31fPNaGfgr - @USATODAY's 10Best Aw…