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Beyond the Bands: All-new 2014 Corolla at Lollapalooza!

Posted by: Jennifer Morand

Venturing out to Lollapalooza on this lovely weekend? In addition to the great band lineup, we have one feature you can’t miss! Toyota will have the production version of the 2014 Corolla out at Lollapalooza this weekend, located at the Toyota Hybrid House Party & Soundwave stage.

Toyota’s Hybrid House Party features live music and offers fans activities such as a flashback hair station, silkscreen posters and totes, a charging station and a mini recording studio where participants can create their own tracks by following prompts.

At the Soundwave stage, a Toyota RAV4 will be transformed into a comic strip-style photo booth so fans can capture their festival memories. Additionally, fans can test their luck on the prize wheel and will have the opportunity to send festival-inspired postcards to friends and family, which Toyota says they’ll gladly mail.

The tented display is near Balbo Avenue and Columbus Drive in Grant Park, and activities run from 11 a.m. through 8 p.m. throughout the festival weekend (August 2-4).

Toyota Lollapalooza copy

Tweet @ChiAutoShow your pictures of the #2014Corolla from #Lollapalooza!

Video of the 2014 Corolla launch.

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