Multimedia

Automakers "mbrace" Smartphones

Posted by: Alex Navrotski

Mercedes-Benz mbraceMercedes-Benz and Hughes Telematics recently announced "mbrace," featuring applications for iPhone and Blackberry to connect drivers even more closely with their vehicles. The new service, which is replacing the German automaker's Tele Aid system, is accessible using smartphones, the Internet, or from inside the vehicle. Basic features include remote lock and unlock, collision and alarm notification, stolen vehicle location, emergency calling and roadside assistance, and vehicle finder. Mercedes-Benz is also offering a package with location-based weather and traffic, agent-assisted navigation, and "Mercedes-Benz Concierge" for top tier subscribers.

This isn't the first time we've seen smartphones take on remote security and entry. Aftermarket car alarm and remote entry manufacturer Viper debuted an iPhone application with remote start and lock/unlock in October, and before that, car-sharing service Zipcar's app let users lock, unlock, and honk the horn remotely. Even earlier, Chrysler showed off some of the same functions at the Chicago Auto Show Concept Car Drive this past February. Forget about concierge service, if more automakers make it possible for drivers to bump a few keys off of the key ring by using devices they already carry, this tech could really take off.

 

 

 

[Press Release]

Mercedes-Benz USA and Hughes Telematics Launch New Telematics Service: mbrace(TM)

New in-vehicle technology lays the foundation for unprecedented connectivity and customization options for drivers, improving safety, security and productivity


Mercedes-Benz USA (MBUSA) and Hughes Telematics, Inc. (HTI) today launched mbrace(TM), a new telematics offering that brings an unprecedented level of connectivity to Mercedes-Benz drivers and begins the process of allowing them to customize their in-vehicle experiences to fit their daily needs. Powered by HTI, mbrace is now available on all new Mercedes-Benz vehicles sold through authorized dealers in the United States, and mbrace replaces Tele Aid, which was the previous telematics system that MBUSA has offered for the past 10 years, for such vehicles. In addition, most current Mercedes-Benz owners with the Tele Aid system will be eligible to upgrade to the new mbrace system.

"When we first launched our Telematics platform it contained features many vehicles still lack today, and now we want to take our offering to the next level," said Sascha Simon, director of advanced product planning, MBUSA. "With mbrace, we be « Last Post Next Post »

View all Posts from this Blog

Follow Us Socially Using #CAS15

Blog

More

Thursday, February, 26, 2015

Top 5 Epic Social Media Moments of #CAS15

While there were many “epic” (as we say in Chicago) memories of the 2015 Chicago Auto Show, here are a ...

Friday, February, 20, 2015

And That's a Wrap for Chicago Auto Show Interns

Each year, the Chicago Auto Show interviews and selects students from Bradley University in Peoria to serve as ...

Friday, February, 20, 2015

Kia Puts the B.R.A.K.E.S. On

Walking through the Chicago Auto Show many driving simulators are featured throughout the show room floor. ...

Friday, February, 20, 2015

More Than an Auto Show

Bike, riding, scrapbooking, traveling, baking….I have many hobbies, but cars is not one of them. So as you ...

Thursday, February, 19, 2015

Throw Back Thursday: Alfa Romeo

While many of the displays found at the Chicago Auto Show focus on future of the automotive industry, Alfa Romeo ...

Thursday, February, 19, 2015

Land Rover Takes Attendees Around the World

Visitors to the 2015 Chicago Auto Show can journey around the world when they visit Land Rover’s display at ...

Thursday, February, 19, 2015

Lexus Concept Bike Perfect Topper

The Lexus display at this year’s Chicago Auto Show is all about fluid motion – and not just for our ...

Thursday, February, 19, 2015

Chevrolet Believes the Possibilities are Endless

Chevrolet wants to make a difference for the future of the world with their “Possibilities Project.” It ...

Thursday, February, 19, 2015

By Infiniti and Beyond

The future of car prototype creation sits inside the Infiniti lounge at this year’s show. The possibilities ...

Thursday, February, 19, 2015

Honda's Power of Dreams

Honda’s “Racing Experience” exhibit celebrates 50 years of racing heritage at the 2015 Chicago ...

More

2/27/2015 1:15:02 PM

How about a walk-around of the 2016 #Honda #Pilot from The Chicago Auto Show? This car is full of exciting new stuff! :) #Honda WATCH! #2016pilot #2016honda

2/27/2015 12:34:00 PM

These are some the coolest cars we saw at the The Chicago Auto Show - the Bugatti Automobiles Vitesse, ALFA ROMEO - The official page, the Mercedes-Benz AMG GT and my #1 stunna- the Ford Motor Company GT! But the best part was catching a blues performance with some of the guys from Motor Trend Magazine

2/27/2015 11:24:01 AM

#FlashbackFriday to the 2015 Chicago Auto Show. Hit us with your best shot of the show for the chance to win some great prizes

2/27/2015 9:39:21 AM

Do you wonder where all the CARPET from the Chicago Auto Show goes???

2/27/2015 8:30:01 AM

We're reliving the 2015 Chicago Auto Show through the Jeep and Fiat Chrysler Automobiles multi-brand track: http://youtu.be/qOS82RB6jTY

2/26/2015 5:02:22 PM

Top 5 Epic Social Media Moments of the 2015 Chicago Auto Show: http://www.chicagoautoshow.com/auto-show-blog/top-5-epic-social-media-moments-of-cas15/

2/26/2015 1:32:48 PM

#ThrowbackThursday to Thursday of last week at the Chicago Auto Show! Who wishes we could rewind one week

2/25/2015 6:36:02 PM

Photos of the 2016 #Mercedes #AMG #GT in case you couldn't make it to the The Chicago Auto Show last week.?

2/25/2015 2:40:22 PM

Best of Show. Direct from The Chicago Auto Show press release...

2/25/2015 2:38:37 PM

Best of Show. Direct from The Chicago Auto Show press release...

More

2/28/2015 12:28:27 AM

RT @ChevyTrucks: Nothing beats a black Chevy. The 2015 #Silverado Midnight Edition takes it to a whole new level. #CAS15 #FindNewRoads http…

2/28/2015 12:10:02 AM

#cas15 #socialmedia: Richtig zitieren: Die wichtigsten Regeln http://t.co/jQixpLvwZe

2/27/2015 11:50:07 PM

#cas15 #Infografik: Technologiekonzerne haben das Patentrezept http://t.co/cfMG3UmCvA

2/27/2015 11:37:44 PM

RT @chevrolet: America’s most popular sports car is turning heads at #CAS15. #Camaro #FindNewRoads http://t.co/emd7mqnHrr

2/27/2015 11:30:06 PM

RT @jakeadame: “@chevrolet: America’s most popular sports car is turning heads at #CAS15. #Camaro #FindNewRoads http://t.co/0T9OXB6Nhs” Oh

2/27/2015 11:30:01 PM

RT @chevrolet: America’s most popular sports car is turning heads at #CAS15. #Camaro #FindNewRoads http://t.co/emd7mqnHrr

2/27/2015 11:29:07 PM

@chevrolet: America’s most popular sports car is turning heads at #CAS15. #Camaro #FindNewRoads http://t.co/0T9OXB6Nhs” Oh

2/27/2015 11:21:12 PM

RT @Hyundai: 2015 Chicago Auto Show recap and photo gallery http://t.co/WGZxOX2PIw #CAS15 @ChiAutoShow

2/27/2015 10:27:49 PM

RT @AlfaRomeoUSA: Experience what many call the “Most Beautiful Car Ever Made”. At #CAS15 we’re giving you a once in a lifetime treat. http…

2/27/2015 10:17:14 PM

@Chicago_History @ChiAutoShow best pics yet! He will be surely missed!