Interactive Displays

Below is a listing of interactive displays at the 2014 Chicago Auto Show. Details on what's going on at the 2015 Chicago Auto Show will be posted in January.

If you think that the only thing to do at the Chicago Auto Show is look at cars, then you haven't been down to the show for quite some time. Strewn among the sleek and shiny cars are a multitude of tactile, visual, and physically interactive displays.

This year we have THREE indoor test tracks. There is the Jeep Test Track where you can climb into a Jeep Wrangler and have a professional driver take you through their exhilarating obstacle course. Chrysler has a multi-brand track that features an acceleration lane, slalom and brake zone. Toyota has a truck proving ground complete with a 15-foot hill, water crossing and a see-saw. Additionally, ther are six outdoor test drive opportunities. Sign up for those at Chevrolet/GMC, Ford, Kia, Scion, Subaru and Volkswagen exhibits. Plus there's so much more for families to do on the floor of the Chicago Auto Show. Here's a list of the interactive displays at the 2014 show.


Show Floor Interactive Displays

North Hall


  • Tablet Secret Car Reveal
  • Connected Living Entertainment Screens
  • Synergy Table
  • 2015 Sundance Film Festival Sweepstakes


  • Coffee Bar with Coffee Bean Giveaway
  • Latte Art
  • IntelliLink Kiosk
  • OnStar interactive touchscreen


  • OnStar interactive touchscreen
  • The Cue test-drive demos
  • accessory table


  • GreenBrier photo booth with take home FlipBook
  • free buttons and trading cards
  • City Engagement Express Van
  • Silverado Ride & Drive test drives from 10am- 5pm
  • Marvel Comic Book giveaways (Saturdays & Sundays only)
  • phone charging stations


  • XBOX Live Madden NFL 25
  • Hands-on 2015 Canyon display
  • IntelliLink touchscreen
  • hands-free Cannon interactive display
  • OnStar touchscreen lounge
  • build your own vehicle program


  • 2014 FIFA World Cup ticket sweepstakes
  • Zombie Survival photo booth
  • PlayStation 3 Genesis Coupe test drive game
  • Driveway Decision Maker
  • BlueLink tablet display


  • Beanie hat giveaway
  • Lexus
  • Lexus Amazing In-Motion photo booth
  • Engine Simulator Sensory Experience
  • LFA Roar Performance Gallery
  • $500 gift certificate giveaway towards a Lexus purchase


  • Espresso Bar
  • Qualify for MKZ “Date Night”
  • Live Radio Booth
  • Live radio broadcasts, daily
  • Best of Show voting
  • Carfax charging stations
  • Twitter wall

Mercedes Benz

  • $500 purchase incentive

South Hall


  • Take a ride in the Chrysler Multi-Brand Track (Chrysler, Dodge and Fiat vehicles).
  • All Chrysler group exhibitions will be participating in Chrysler Trivia sessions throughout the event.

Connected World

  • Subscribe to Connected World and get a teddy bear or an experience at their Oxygen Bar.
  • “Data Jams”
  • “Audi Connect” phone app demonstration


  • Dodge Charger Custom Build


  • Sweepstake! Enter for a chance to win $45,000 toward a purchase of any new Chrysler group vehicle.

Fifth Third Bank

  • Driver simulators and raffles
  • “Sign the Wall” against Cancer


  • Mustang Pinball Machines
  • Ford car model building for children 11 and under
  • “Selfie Contest” for children that have created their own Ford car models during the show
  • Ford F150 Simulator
  • “Hank” the interactive robot interacts with the audience once an hour.
  • “Mustang Dino”- the public have the opportunity to sit in a Mustang as it is fired up and switched into different gears, hourly.
  • Large Plush Puppy giveaway every first of the hour.
  • All day test drive abilities


  • 2014 Accord sweepstakes
  • “Asimo” the Robot simulation
  • 3D Racing Simulation of Civic Si


  • Camp Jeep Experience


  • Driving simulator
  • Kia Hampster Green Screen Videos
  • Test Drive abilities everyday between 11 a.m. to 7 p.m.
  • Survey giveaways


  • Driving simulator


  • Fill out a survey for the chance to win a $500 Visa gift card


  • Nissan water bottle giveaway

State Farm

  • Free Photo Booth
  • Fill out surveys and receive prizes as big as the iPad mini & $50 Best Buy gift cards
  • Racing arcade games
  • State Farm smart phone app preview


  • “Swag Machine”
  • “Ride & Drive” for a chance to win a Galaxy tablet
  • “Shintanaka” build your own paper Scion models


  • “Spin-to-Win” for a chance to win Shell related prizes


  • “Choose Your Suburu Adventure”- green screen interactive photos
  • Social Media 2015 Suburu Legacy contest- take a photo or video of yourself by the 2015 Suburu Legacy and mark it #TheNewLegacy to any social media source for a chance to win a $50 Suburu gear giftcard
  • “Ride & Drive” test driving between 10 a.m. and 6 p.m.
  • Suburu tote bag give away every couple hours


  • Green-screen photo shoot
  • “Teen Drive 365” distracted driving simulation
  • Gran Turismo Car Simulator
  • “Toyota Live Engage” on the top of every hour, featuring giveaways, special guests and giveaways
  • Muppets interactive games

Toyota Test Track

  • TRD Proving Ground
  • F21 Simulator


  • During the weekend shows between 11 a.m. and 7 p.m. “Ride & Drive” test driving
  • Digital “paint your own Volkswagen” game.

Follow Us Socially Using #CAS15



Thursday, October, 16, 2014

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Friday, October, 10, 2014

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Tuesday, October, 07, 2014

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Monday, October, 06, 2014

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Saturday, October, 04, 2014

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Friday, October, 03, 2014

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Thursday, September, 25, 2014

All-new 2015 Ford Edge Available Early Next Year

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Wednesday, September, 24, 2014

Volkswagen Beetles Out To Prove They Can Win

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Wednesday, September, 17, 2014

Hyundai Continues the Fight against Childhood Cancer

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Tuesday, September, 16, 2014

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10/24/2014 10:33:04 AM

#FlashbackFriday to a cartoon from the Pope Manufacturing Co. in Hartford that ran during the 1907 Chicago Auto Show. It shows a horde of salesmen all vying for the attention of the prospective buyer who has loads of money. The ad concludes that the gentleman chose the 1907 Pope-Hartford. Can you guess how much it sold for

10/23/2014 2:36:03 PM

#ThrowbackThursday to the @Ford robot in 1966 and in 2014! Did you see it at either of these shows

10/23/2014 12:54:31 PM

The votes are in and the crowd favorite for the new #CAS15 is… the ad featuring the white car! Thanks to everyone who helped us choose the design for this year’s show. We hope to see you all in February

10/23/2014 8:00:02 AM

We’ve launched our new site for #CAS15 and it now features seamless social media integration. What do you think of it?: http://www.chicagoautoshow.com/

10/22/2014 3:00:00 PM

Today is the last day to win 2 tickets to the 2015 Chicago Auto Show by letting us know which ad is your favorite. What will it be blue, red or white

10/22/2014 9:15:05 AM

Check it out, we’ve launched our new #CAS15 site! Our favorite new features are the expanded social media feeds. Let us know what you think!: http://www.chicagoautoshow.com/

10/21/2014 12:00:01 PM

Fill In The Blank: My favorite design for #CAS15 is _______ (Red, Blue, White). One fan will win two tickets to the show

10/21/2014 9:04:05 AM

It's time for some more tagline trivia: Which automakers tagline is "The Ultimate Driving Machine"? #TriviaTuesday

10/20/2014 12:01:07 PM

Yes, fall has just begun, but if you're a Chicagoan, you know that means winter is right around the corner. Plan ahead this year and prepare your vehicle for the winter season ahead. We've complied five steps to help you get your vehicle winter-ready. http://bit.ly/1CwkC3r

10/20/2014 10:00:00 AM

Don’t miss your chance to cast your vote for the 2015 Chicago Auto Show design! We’re awarding tickets to one fan a day who selects either red, blue or white


10/24/2014 2:12:07 PM

Give up latte a day and upgrade from a Nissan Versa to a Nissan Altima, really. http://t.co/eLOzEdYT4k @ChiAutoShow http://t.co/OE6vfq3Vp3

10/24/2014 12:04:08 PM

This #1907 cartoon ad features the 1907 Pope-Hartford, which sold for $2,750. #FlashbackFriday http://t.co/6Bg344RnEv

10/24/2014 8:45:51 AM

Flashing back to the delicious @Chevrolet #cupcakes we devoured at the 2014 @ChiAutoShow #FlashbackFriday http://t.co/qZJRfuyDEz

10/23/2014 2:57:51 PM

You're welcome @ChiAutoShow! - #GESGlobalTeam

10/23/2014 2:36:02 PM

#ThrowbackThursday to the @Ford robot in 1966 & in 2014! http://t.co/dNAyVB7pkC

10/23/2014 2:34:31 PM

@GESGlobal Thanks for noticing and sharing our new look!

10/23/2014 12:58:02 PM

@ChiAutoShow first look is Friday the 13th?! Spooky :-)

10/23/2014 11:25:43 AM

Daily Motoring News is out! http://t.co/RHXJH0aiJo Stories via @ChiAutoShow @LAPSINC

10/23/2014 10:08:26 AM

The Mustang Milano concept debuted at the 1970 @ChiAutoShow. Guess the design elements used in later models. #TBT http://t.co/M7nV2YqJwp