First Look for Chairty


Over the past 28 years, the First Look for Charity has raised over $53 million by offering a black tie preview of the Chicago Auto Show.  Sponsorship opportunities are limited within First Look and entirely customizable for premium sponsors of the Chicago Auto Show.

Highlights from the 2020 First Look:

  • Two lucky winners walked away with keys to brand new cars (Acura TLX and Lexus NX)
  • Complimentary hor d’ouevres and cocktails
  • 20 highly rated Chicago restaurants featured
  • Live entertainment from Chicago 6, The Four C Notes, PJ Morton and School of Rock
  • Over $2.5 million generated for local Chicago charities

Corporate Packages available.
See packages here.