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Mopar Reveals Customized Ram 2500 HD during Chicago Auto Show Media Preview

Mopar Reveals Customized Ram 2500 HD during Chicago Auto Show Media Preview

MEDIA INFORMATION
Contact: Mark Bilek

Senior Director of Communications and Technology
Chicago Automobile Trade Association
Office: (630) 424-6082
Cell: (847) 652-0632
Email: mbilek@drivechicago.com

Contact: Jennifer Morand
Director of Public Relations and Social Media
Chicago Automobile Trade Association
Office: (630) 424-6084
Cell: (630) 391-1986
Email: jmorand@drivechicago.com


FOR IMMEDIATE RELEASE

Mopar Reveals Customized Ram 2500 HD during
Chicago Auto Show Media Preview

CHICAGO (Feb. 8, 2019) – Mopar introduced a modified Ram 2500 HD truck during the 2019 Chicago Auto Show Media Preview on Friday, Feb. 8. Steve Beahm, head of parts and service, Mopar, highlighted a few of the more than 170 products Mopar will offer for the most powerful, most capable pickup in the segment.

“The Mopar-modified Ram 2500 Heavy Duty on display at the Chicago Auto Show is the latest example of our commitment to offering owners a full product line to choose from right at launch of FCA US LLC vehicles,” said Beahm.

“Whether it’s for the trail, the street or the worksite, Mopar will have more than 170 parts and accessories that provide a path to enhanced capability for the new 2019 Ram Heavy Duty,” Beahm concluded.

Along with a bright blue exterior, the vehicle is adorned with black trim, wheel flares and badges. A few key accessories include the Ram Bar, LED off-road lights, off-road running boards, rock rails and 17-inch bead-lock wheels. 

The redesigned Ram HD’s interior is complemented with Mopar-brushed stainless steel door sill guards displaying the Ram logo and bucket-style, waterproof Mopar all-weather floor mats.

In addition to the parts displayed on the vehicle, buyers can order other upgraded parts such as a bed extender, cargo ramp and trailer camera. Most of the Mopar production parts and accessories will be available right at vehicle launch.

For more details on the 2019 Chicago Auto Show, please visit www.ChicagoAutoShow.com. To download high resolution photos or b-roll, visit www.chicagoautoshow.com/media/online-newsroom.

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About the Chicago Auto Show
The Chicago Auto Show is the largest auto show in North America, spanning more than one million square feet of production, concept and exotic vehicle exhibit space. In addition to hosting multiple world and North American vehicle debuts, the Chicago Auto Show's First Look for Charity raises more than $2.5 million annually for 18 vital Chicago organizations in a single night. The 2019 public show is Feb. 9-18. For more information, visit www.ChicagoAutoShow.com or www.Facebook.com/ChicagoAutoShow.

About the Chicago Automobile Trade Association
Founded in 1904, the Chicago Automobile Trade Association is one of the nation's largest metropolitan dealer organizations. It is comprised of more than 420 franchised new-car dealers and an additional 150 allied members. The group's dealer members employ about 19,000 people in the metropolitan area. The association has produced the world-famous Chicago Auto Show since 1935. For more information please visit www.CATA.info.

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