2020-OICA-LOGO

Chrysler Unveils Pacifica 35th Anniversary Edition at the Chicago Auto Show Media Preview

Chrysler Unveils Pacifica 35th Anniversary Edition at the Chicago Auto Show Media Preview

MEDIA INFORMATION
Contact: Mark Bilek

Senior Director of Communications and Technology
Chicago Automobile Trade Association
Office: (630) 424-6082
Cell: (847) 652-0632
Email: mbilek@drivechicago.com

Contact: Jennifer Morand
Director of Public Relations and Social Media
Chicago Automobile Trade Association
Office: (630) 424-6084
Cell: (630) 391-1986
Email: jmorand@drivechicago.com


FOR IMMEDIATE RELEASE

Chrysler Unveils Pacifica 35th Anniversary Edition at the
Chicago Auto Show Media Preview

CHICAGO (Feb. 7, 2019) – Chrysler unveiled the Pacifica 35th Anniversary Edition during the 2019 Chicago Auto Show Media Preview on Feb. 7. The special-edition model was created to commemorate the 35th anniversary of the original 1984 Plymouth Voyager.

Mary Ann Capo, head of minivan product management for Fiat Chrysler Automobiles, stated “We are appealing to a new generation with our minivans. We are leading the segment, selling twice as many minivans as others.”

The Chrysler Pacifica boasts industry-exclusive stow-and-go seating and the “Are We There Yet” GPS app for kids.

The anniversary edition also comes standard with an all-black interior featuring Cranberry Wine accent stitching on the seats, steering wheel, door trim, instrument panel bezels and door handles. There's also a 35th anniversary logo on the floor mats plus badges on the grille and liftgate.

Three different trim levels are offered: Touring L, featuring memory driver’s seat, eight-passenger seating, Mopar overheard DVD and 18-inch wheels; Touring L Plus adds a dual-pane sunroof; and the Limited, which adds 20-inch wheels.

A hybrid model is also available. The Hybrid Touring L model includes premium audio group with 13 alpine speakers, Uconnect 4C navigation with 8.4-inch display and 17-inch wheels. The Hybrid Limited adds 18-inch wheels. The S Appearance package can also be added to any 35th Anniversary edition Pacifica or Pacifica Hybrid for an even sportier, blacked-out, customized exterior.

The minivan ranges from $27,000 to $45,000. It’s available for orders this spring and will hit dealerships beginning this summer.

For more information on the 2019 Chicago Auto Show, please visit www.ChicagoAutoShow.com. To download high resolution photos or b-roll, visit www.chicagoautoshow.com/media/online-newsroom

###

About the Chicago Auto Show
The Chicago Auto Show is the largest auto show in North America, spanning more than one million square feet of production, concept and exotic vehicle exhibit space. In addition to hosting multiple world and North American vehicle debuts, the Chicago Auto Show's First Look for Charity raises more than $2.5 million annually for 18 vital Chicago organizations in a single night. The 2019 public show is Feb. 9-18. For more information, visit www.ChicagoAutoShow.com or www.Facebook.com/ChicagoAutoShow.

About the Chicago Automobile Trade Association
Founded in 1904, the Chicago Automobile Trade Association is one of the nation's largest metropolitan dealer organizations. It is comprised of more than 420 franchised new-car dealers and an additional 150 allied members. The group's dealer members employ about 19,000 people in the metropolitan area. The association has produced the world-famous Chicago Auto Show since 1935. For more information please visit www.CATA.info.

Back to News