Nissan Hosts Media Program at the Chicago Auto Show
MEDIA INFORMATION
Contact: Mark Bilek
Senior Director of Communications and Technology
Chicago Automobile Trade Association
Office: (630) 424-6082
Cell: (847) 652-0632
Email: mbilek@drivechicago.com
Contact: Jennifer Morand
Director of Public Relations and Social Media
Chicago Automobile Trade Association
Office: (630) 424-6084
Cell: (630) 391-1986
Email: jmorand@drivechicago.com
FOR IMMEDIATE RELEASE
Nissan Hosts Media Program at the Chicago Auto Show
CHICAGO (Jan. 16, 2018) - For the past decade, the Chicago Auto Show media travel program is designed to provide travel and lodging for a significant group of A-list media and influencers in attending the show’s two-day Media Preview. Nissan North America continues as the sponsor of this media travel assistance program. The program will deliver top-flight automotive, lifestyle and social media to be in the Windy City to carry on their work and bring news of the industry to viewers, readers and listeners.
“Nissan’s tradition of bringing in media for the Chicago Auto Show, via the Journalist Express train or the Media Fly-In program, is something that we look forward to each year,” said Kristina Adamski, vice president of communications, Nissan North America. “As we kick-off our seventh year, we are excited to connect with the media again in 2018 and showcase all that Nissan and Chicago has to offer.”
As in the past, the media invited for this program have been identified by show organizers with assistance from multiple automakers. Media and influencers are ranked and identified as potential candidates for the program based on audience and strength of media outlet. The actual arrangements are made by G. Schmitz and Associates. All inquiries should go through the Chicago Auto Show communications team.
“Becoming the sponsor of this program shows tremendous strength and confidence in their brands,” said Dave Sloan, Chicago Auto Show general manager. “Nissan is obviously aware that other manufacturers will be making news, but participating journalists won’t be obligated to cover any particular brand. This is something that’s good for the industry, and we congratulate and warmly embrace that kind of thinking.”
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About the Chicago Auto Show
The Chicago Auto Show is the largest auto show in North America, spanning more than one million square feet of production, concept and exotic vehicle exhibit space. In addition to hosting multiple world and North American vehicle debuts, the Chicago Auto Show's First Look for Charity raises more than $2.5 million annually for 18 vital Chicago organizations in a single night. The 2018 public show is Feb. 10-19. For more information, visit ChicagoAutoShow.com or Facebook.com/ChicagoAutoShow.
The 2018 Chicago Auto Show is officially sanctioned by the International Organization of Motor Vehicle Manufacturers. Founded in Paris in 1919, it is known as the Organisation Internationale des Constructeurs.
About the Chicago Automobile Trade Association
Founded in 1904, the Chicago Automobile Trade Association is one of the nation's largest metropolitan dealer organizations. It is comprised of more than 420 franchised new-car dealers and an additional 150 allied members. The group's dealer members employ about 20,000 people in the metropolitan area. The association has produced the world-famous Chicago Auto Show since 1935. For more information please visit CATA.info.
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