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HISPANIC HERITAGE DAY RETURNS TO THE 2020 CHICAGO AUTO SHOW ON FEB. 14

MEDIA INFORMATION
Contact: Mark Bilek

Senior Director of Communications and Technology
Chicago Automobile Trade Association
Office: (630) 424-6082
Cell: (847) 652-0632
Email: mbilek@drivechicago.com

Contact: Jennifer Morand
Director of Public Relations and Social Media
Chicago Automobile Trade Association
Office: (630) 424-6084
Cell: (630) 391-1986
Email: jmorand@drivechicago.com


FOR IMMEDIATE RELEASE



HISPANIC HERITAGE DAY RETURNS TO THE 2020 CHICAGO AUTO SHOW ON FEB. 14

CHICAGO (Feb. 13, 2020) – The Chicago Auto Show, in partnership with Telemundo Chicago, is gearing up for its annual Hispanic Heritage Day on Friday, Feb. 14. Now in its 13th year, Hispanic Heritage Day honors and celebrates the Latino history and culture with a full-day lineup of special events and programming throughout the day.

"Telemundo Chicago is thrilled to be back for Hispanic Heritage Day 2020 at the Chicago Auto Show," said David Doebler, Telemundo Chicago and NBC 5 Chicago president and general manager.

Telemundo will feature special themed programs showcasing the vibrancy of the Hispanic culture will be held in special events area adjacent to the North Hall Ticket Lobby and at various manufacturer exhibits. Event highlights include:

  • 12-3 p.m. - DJ "Lalokera"
  • 3 p.m. - Martin Metzger / Flamenco Ensemble
  • 4 p.m. - Sambrazilian / Samba Dancers           
  • 5 p.m. - Singers: Isabella Mota, Sebastian Castellanos & Alexandra Salgado
  • 6 p.m. - Mariachi Los Viajeros
  • 7 p.m. - Ballet Folklorico Xochitl

Telemundo Chicago will also produce a TV special titled Best of the Chicago Auto Show to air on Saturday, Feb. 16 at 4:30 p.m. The program will re-air on Sunday, Feb. 16 at 11 p.m.

The nation's largest auto show, the Chicago Auto Show spans more than 1 million square feet of contiguous floor space, displays multiple world and North American introductions and showcases a complete range of domestic and imported passenger cars, trucks, sport-utility vehicles, minivans and concept cars. In all, nearly 1,000 different vehicles are on display, including hundreds of interactive, aftermarket, accessories and auto-related exhibits, competition vehicles, antique and collector cars. Additionally, the show features four indoor test tracks and three outdoor ride-and-drive opportunities.

The 2020 Chicago Auto Show is open daily 10 a.m. to 10 p.m. from Feb. 8-17, and 10 a.m. to 8 p.m. on Monday, Feb. 17, Presidents Day.

For more information on the 2020 Chicago Auto Show, visit www.ChicagoAutoShow.com. For high resolution photos and b-roll, visit www.ChicagoAutoShow.com/media/online-newsroom-gallery.

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About the Chicago Auto Show
The Chicago Auto Show is the largest auto show in North America, spanning more than 1 million square feet of production, concept and exotic vehicle exhibit space. In addition to hosting multiple world and North American vehicle debuts, the Chicago Auto Show's First Look for Charity raises more than $2.5 million annually for 18 vital Chicago organizations in a single night. The 2020 public show is Feb. 8-17. For more information, visit www.ChicagoAutoShow.com or www.Facebook.com/ChicagoAutoShow.

About the Chicago Automobile Trade Association
Founded in 1904, the Chicago Automobile Trade Association is one of the nation’s largest metropolitan dealer organizations. It is comprised of more than 420 franchised new-car dealers and an additional 150 allied members. The group’s dealer members employ about 19,000 people in the metropolitan area. The association has produced the world-famous Chicago Auto Show since 1935. For more information please visit www.CATA.info.

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