LIGHTS, CAMERA, ACTION - 4 TV SPECIALS FROM SHOW FLOOR
MEDIA INFORMATION
Contact: Mark Bilek
Senior Director of Communications and Technology
Chicago Automobile Trade Association
Office: (630) 424-6082
Cell: (847) 652-0632
Email: mbilek@drivechicago.com
Contact: Jennifer Morand
Director of Public Relations and Social Media
Chicago Automobile Trade Association
Office: (630) 424-6084
Cell: (630) 391-1986
Email: jmorand@drivechicago.com
FOR IMMEDIATE RELEASE
LIGHTS, CAMERA, ACTION - 4 TV SPECIALS FROM SHOW FLOOR
CHICAGO (Jan. 14, 2016) – The Chicago Auto Show provides the perfect setting for exciting and engaging television and the Chicago market is strong enough to support multiple live television specials. This year four stations are looking produce auto show special programming: ABC, CBS, Telemundo and WGN.
Official show broadcast partner ABC will return with a live broadcast originating from the show floor from 6-7 p.m. on Saturday, Feb. 13. The hour-long special will focus on Chicago Auto Show introductions, new technologies and interactive and engaging activities at the show.
"As the most watched station in Chicago, it's important for ABC 7 to forge strategic partnerships with organizations that share our values. That's why it's such a privilege to be the official television partner of the Chicago Automobile Trade Association -- to be aligned with a group of local business owners, who like us, understand that giving back to the community is not only rewarding but is the foundation of our success," said John Idler, president and general manager of ABC7 Chicago. "We look forward to continuing this tremendous partnership in 2016 by bringing the largest auto show in the nation to Chicago area viewers during ABC 7's live, hour-long Auto Show special."
WGN also returns with its Motorweek-backed show featuring automotive expert John Davis. The WGN special will also air Saturday, Feb. 13.
"WGN-TV's Chicago Auto Show special is a viewer favorite each year. We are fortunate to have Motorweek's John Davis elevate the show with his expertise and trusted automotive knowledge," said Larry Wert, President/Tribune Broadcasting. "WGN-TV has been producing and airing Chicago Auto show specials almost every year for the last 65 years. We value this partnership and look forward to 65 more."
CBS2 Chicago and Telemundo Chicago are expected to produce dedicated Chicago Auto Show programming this year. Telemundo will air Feb. 13. The CBS auto show specials will air Sunday, Feb. 14. All of the specials are scheduled to re-air multiple times throughout the public days of the Chicago Auto Show.
The show's 2016 media preview will be Feb. 11 through Feb. 12, and the show's black-tie benevolent event, First Look for Charity, will be Feb. 12, 7 - 11 p.m. Please visit ChicagoAutoShow.com or Facebook.com/ChicagoAutoShow for more information.
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About the Chicago Auto Show
The Chicago Auto Show is the largest auto show on the continent, spanning more than 1 million square feet of production, concept, and exotic vehicle exhibit space. In addition to hosting multiple world and North America vehicle debuts, the Chicago Auto Show's First Look for Charity raises more than $2 million annually for 18 vital Chicago organizations in a single night. The 2016 public show will be February 13-21. For more information, visit ChicagoAutoShow.com or Facebook.com/ChicagoAutoShow.
About The Chicago Automobile Trade Association
Founded in 1904, the Chicago Automobile Trade Association is the nation's oldest and largest metropolitan dealer organization. It is comprised of more than 400 franchised new-car dealers and an additional 150 allied members. The group's dealer members employ about 19,000 people in the metropolitan area. The association has produced the world famous Chicago Auto Show since 1935. For more information please visit CATA.info.
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