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Hispanic Heritage Day Returns to the Chicago Auto Show on Feb. 15

Contact: Mark Bilek

Senior Director of Communications and Technology
Chicago Automobile Trade Association
Office: (630) 424-6082
Cell: (847) 652-0632

Contact: Jennifer Morand
Director of Public Relations and Social Media
Chicago Automobile Trade Association
Office: (630) 424-6084
Cell: (630) 391-1986


Hispanic Heritage Day Returns to the Chicago Auto Show on Feb. 15

CHICAGO (Feb. 15, 2019) – The Chicago Auto Show, in partnership with Telemundo, is gearing up for its annual Hispanic Heritage Day on Friday, Feb. 15. Now in its 12th year, Hispanic Heritage Day honors and celebrates the Latino history and culture with a full-day lineup of special events and programming throughout the day.

“Telemundo Chicago is proud to support Hispanic Heritage Day at the 2019 Auto Show once again,” said David Doebler, NBC 5 Chicago and Telemundo president and general manager. 

Telemundo will feature a robust lineup of activities and performances for fans of all ages in the lobby of the North Hall throughout the afternoon. Event highlights include:

12-3 p.m. - DJ “Lalokera”

3 p.m. - Swing el Caribe: dance such as salsa, cumbia and merengue combined with music covers to Latin American rhythms

4 p.m. - Singers: Angelica Angulo and Sebastian Castellanos

5 p.m. - Chinelos: traditional costumed dancers which arose from indigenous and Catholic traditions
5:30 p.m - Ballet Folklorico Dancers: folk dance of Mexico covering a wide range of Mexican dance forms

6 p.m. - Photo opportunities and autograph signing with the local Telemundo news team

7 p.m. - Mariachi Los Viajeros

Telemundo Chicago will produce a TV special titled Best of the Chicago Auto Show to air on Saturday, Feb. 16 at 4:30 p.m. The program will re-air on Sunday, Feb. 17 at 11 p.m.

The nation's largest auto show, the Chicago Auto Show spans more than 1 million square feet of contiguous floor space, displays multiple world and North American introductions and showcases a complete range of domestic and imported passenger cars, trucks, sport-utility vehicles, minivans and concept cars. In all, nearly 1,000 different vehicles will be on display, including hundreds of interactive, aftermarket, accessories and auto-related exhibits, competition vehicles, antique and collector cars. Additionally, the show will feature four indoor test tracks and six outdoor ride-and-drive opportunities.
The 2019 Chicago Auto Show is open daily 10 a.m. to 10 p.m. from Feb. 9-18, and 10 a.m. to 8 p.m. on Monday, Feb. 18, Presidents Day.

For more information on the 2019 Chicago Auto Show, please visit To download high resolution photos or b-roll, visit


About the Chicago Auto Show
The Chicago Auto Show is the largest auto show in North America, spanning more than one million square feet of production, concept and exotic vehicle exhibit space. In addition to hosting multiple world and North American vehicle debuts, the Chicago Auto Show's First Look for Charity raises more than $2.5 million annually for 18 vital Chicago organizations in a single night. The 2019 public show is Feb. 9-18. For more information, visit or

About the Chicago Automobile Trade Association
Founded in 1904, the Chicago Automobile Trade Association is one of the nation's largest metropolitan dealer organizations. It is comprised of more than 420 franchised new-car dealers and an additional 150 allied members. The group's dealer members employ about 19,000 people in the metropolitan area. The association has produced the world-famous Chicago Auto Show since 1935. For more information please visit

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