Five TV Specials Shine Bright Lights on the 2019 Chicago Auto Show
The floor of the 2019 Chicago Auto Show will serve as the backdrop for five different television specials: ABC 7 Chicago, CBS 2 Chicago and WGN-TV are each producing live specials that will air on the show’s opening Saturday, Feb. 9, and Sunday, Feb. 10, and Telemundo Chicago is producing an opening weekend special and a “Best of the Chicago Auto Show” special on the show’s closing weekend. Additionally, NBC 5 Chicago will produce special event coverage throughout the day on the show’s opening Saturday.
“The Chicago Auto Show provides the perfect canvas upon which to create engaging live television,” said Chicago Auto Show Chairman Ray Scarpelli Jr. “Last year, the CBS 2 Chicago Auto Show special, entitled ‘Chicago Auto Show: Inside Track,’ won the Midwest Emmy for Outstanding Achievement for Special Event Coverage.”
Official show broadcast partner ABC will return with a live broadcast originating from the show floor 6-7 p.m. Saturday, Feb. 9. The hour-long special will focus on Chicago Auto Show vehicle introductions, test track opportunities, new technologies and interactive activities at the show.
“ABC 7 is proud to showcase the Chicago Automobile Trade Association’s 2019 Chicago Auto Show as the official broadcast partner” said John Idler, president and general manager of ABC 7 Chicago.
“The auto show has become the nation’s premier consumer automotive event, and ABC 7’s live auto show special brings the viewers an inside look into the technology and innovations that drive the automotive industry. We are also honored to team up with Chicago area new-car dealers who have been outstanding civic partners, lending support to local schools, youth athletics and local charities to make their communities a better place to live.”
WGN also returns with its MotorWeek-backed show featuring automotive expert John Davis. The WGN special will also air 6-7 p.m. Saturday, Feb. 9.
CBS and Telemundo will also produce dedicated Chicago Auto Show programming this year. The CBS auto show special will air at 11 p.m. Sunday, Feb. 10, while the show programming from Telemundo will air at 4:30 p.m. Saturday, Feb. 9 and 4:30 p.m. Saturday, Feb. 16. All of the TV specials are scheduled to re-air multiple times throughout the public days of the Chicago Auto Show, Feb. 9-18.
The TV specials are an important part of the Chicago Auto Show’s industry-leading awareness level – one that regularly tops 90 percent. Chicago Auto Show organizers work hand-in-hand with each of the broadcast networks to provide 24-hour to the access to the show floor and assist in arranging interviews with key industry leaders.
For more information on the 2019 Chicago Auto Show, please visit www.ChicagoAutoShow.com, or watch this promotional video.
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