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Chicago Automobile Trade Association Donates $1,500 to Children at the Crossroads Foundation


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Senior Director of Communications and Technology
Chicago Automobile Trade Association
Office: (630) 424-6082
Cell: (847) 652-0632

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Chicago Automobile Trade Association
Office: (630) 424-6084
Cell: (630) 391-1986


Chicago Automobile Trade Association Donates $1,500 to Children at the Crossroads Foundation

CHICAGO (July 27, 2020) - The Chicago Automobile Trade Association (CATA), Chicagoland's new-car dealer association, donated $1,500 to Children at the Crossroads Foundation. The donation came in conjunction with Elgin Toyota and the Chicagoland Dealers Care program, an initiative that matches CATA dealer member donations of up to $1,500 for local charitable organizations.

Children at the Crossroads Foundation, based in Chicago, was created in 1990 on the belief that economic circumstances should not predict the future. Chicago's former first lady Maggie Daley founded the Frances Xavier Warde School in 1989 with the vision that it would be would be a place where all families would embrace and accept each other's faiths, racial and socioeconomic backgrounds. Her goal was to have 30% of the school's students benefit from financial assistance, a hope that became a reality in 1990 with the inception of Children at the Crossroads Foundation.

Now, 30 years later, Children at the Crossroads Foundation has changed the lives of more than 700 children and has provided more than $15 million in financial aid. The foundation has not wavered in its commitment to provide opportunity, support and hope to the more than 80 children who receive financial aid annually.

"We applaud the Children at the Crossroads Foundation for its tremendous work to help enrich these young students' lives," said CATA Chairman Kevin Keefe. "The CATA's Chicagoland Dealers Care program not only helps stretch our member dealers' dollars a little further for wonderful organizations like this foundation, but it also helps shine a spotlight on new-car dealers' positive impact within their communities."

Specifically, Elgin Toyota has been a supporter of Children at the Crossroads Foundation for five years.

"I was hooked on its mission from the first moment I attended one of the foundation's fundraising events," said Bob Loquercio, president and CEO of the Bob Loquercio Auto Group. "I knew I had to get involved, and here I am, five years later."

"We're so humbled by Bob Loquercio Auto Group's generosity as well as the contribution from the area's new-car dealer association, the CATA," said Children at the Crossroads Director of Advancement Sarah Frick.

The CATA has been a longtime supporter of local nonprofit organizations like Children at the Crossroads. Since its inception in 2008, the Chicagoland Dealers Care program has donated more than $100,000 to local charitable organizations supported by new-car dealers. Additionally, since 1992, the association has raised more than $56 million for significant Chicago-area charities during the annual First Look for Charity black-tie event, held the evening before the Chicago Auto Show opens to the public.

For more details on the Chicagoland Dealers Care program, please visit To learn more about Children at the Crossroads, visit


About The Chicago Automobile Trade Association
Founded in 1904 and located in Oakbrook Terrace, the Chicago Automobile Trade Association is comprised of more than 400 franchised new-car dealers and an additional 150 allied members. The group's dealer members employ about 19,000 people in the metropolitan area. The association has produced the world famous Chicago Auto Show since 1935. For more information please visit

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