CHICAGO AUTO SHOW'S FIRST LOOK FOR CHARITY GALA RAISES $2.8 MILLION
MEDIA INFORMATION
Contact: Mark Bilek
Senior Director of Communications and Technology
Chicago Automobile Trade Association
Office: (630) 424-6082
Cell: (847) 652-0632
Email: mbilek@drivechicago.com
Contact: Jennifer Morand
Director of Public Relations and Social Media
Chicago Automobile Trade Association
Office: (630) 424-6084
Cell: (630) 391-1986
Email: jmorand@drivechicago.com
FOR IMMEDIATE RELEASE
CHICAGO AUTO SHOW'S FIRST LOOK FOR CHARITY GALA RAISES $2.8 MILLION
CHICAGO (Feb. 7, 2020) – Eighteen area charities tonight shared more than $2.8 million raised by the 2020 Chicago Auto Show's benevolent event, First Look for Charity, and one attendee left with the keys to a new vehicle.
The black-tie benefit, which is held the evening before the auto show opens its 10-day public run, raised $2,812,016, boosting its total raised to more than $56 million over 29 years.
"First Look for Charity is a great instrument for the area's new-car dealers to show the positive impact they have on their community," said Tony Guido, chairman of this year's auto show. "All the benefiting charities are involved locally, so the money that's raised in Chicago stays in Chicago."
As the name of the event implies, those who attend First Look for Charity are part of the premier viewing of each year's Chicago Auto Show. Tickets to the fundraiser are $275 each, and purchasers can elect to have their proceeds equally benefit all participating charities, or any one charity of their choosing. For the event, the auto show floor is replete with live entertainment and a variety of exquisite food and beverage stations.
A highlight of the evening was the drawing for the event's grand prize, this year a 2020 Ford Explorer ST. After the five-minute allowance for a winner to match the first ticket stub drawn expired, Mychel Watts of Calumet Park, in south suburban Cook County, screamed that she'd matched the second number even before the countdown clock began ticking.
"I'm feeling in shock," she said afterward. "I came alone tonight. All my friends declined to go and I said 'To heck with you all, I'm going.'"
Watts directed the proceeds of her ticket purchase to benefit all the event's charities. Wintrust, the Chicago Auto Show's official bank sponsor, gave her a $250 gift card.
This year's beneficiaries included the 100 Club of Chicago, Advocate Health Care, the ALS Association Greater Chicago Chapter, Boys & Girls Clubs of Chicago, and Catholic Charities of the Archdiocese of Chicago.
Also, Catholic Charities of the Diocese of Joliet, Clearbrook, Franciscan Community Benefit Services, Habitat for Humanity, JDRF, Susan G. Komen Chicago, the Ann & Robert H. Lurie Children's Hospital of Chicago, and Lydia Home & Safe Families for Children.
And, Misericordia, New Star, Special Olympics Illinois, Turning Pointe Autism Foundation, and the Jesse White Tumbling Team.
The Explorer was compliments of Ford Motor Co. and the Chicagoland Ford Dealers Association.
The 2020 Chicago Auto Show runs from Feb. 8-17 and is open daily 10 a.m. to 10 p.m., and 10 a.m. to 8 p.m. on the final day, Monday, Feb. 17, Presidents Day.
For more information on the 2020 Chicago Auto Show, visit www.ChicagoAutoShow.com. For high resolution photos and b-roll, visit www.ChicagoAutoShow.com/media/online-newsroom-gallery.
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About the Chicago Auto Show
The Chicago Auto Show is the largest auto show in North America, spanning more than 1 million square feet of production, concept and exotic vehicle exhibit space. In addition to hosting multiple world and North American vehicle debuts, the Chicago Auto Show's First Look for Charity raises more than $2.5 million annually for 18 vital Chicago organizations in a single night. The 2020 public show is Feb. 8-17. For more information, visit www.ChicagoAutoShow.com or www.Facebook.com/ChicagoAutoShow.
About the Chicago Automobile Trade Association
Founded in 1904, the Chicago Automobile Trade Association is one of the nation’s largest metropolitan dealer organizations. It is comprised of more than 420 franchised new-car dealers and an additional 150 allied members. The group’s dealer members employ about 19,000 people in the metropolitan area. The association has produced the world-famous Chicago Auto Show since 1935. For more information please visit www.CATA.info.
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