Chicago Auto Show Launches 2017 Website
MEDIA INFORMATION
Contact: Mark Bilek
Senior Director of Communications and Technology
Chicago Automobile Trade Association
Office: (630) 424-6082
Cell: (847) 652-0632
Email: mbilek@drivechicago.com
Contact: Jennifer Morand
Director of Public Relations and Social Media
Chicago Automobile Trade Association
Office: (630) 424-6084
Cell: (630) 391-1986
Email: jmorand@drivechicago.com
FOR IMMEDIATE RELEASE
CHICAGO AUTO SHOW LAUNCHES 2017 WEBSITE
Official Show App to launch in January
CHICAGO (Nov. 8, 2016) - As auto show season swings into gear, the Chicago Auto Show debuts an all-new website boasting responsive design, rededicated focus on the show's 116-year history and an improved ticketing experience. The show will launch an accompanying smartphone app in January that is intended to enhance attendee experience and interaction with the nation's largest auto show.
The 2017 version of ChicagoAutoShow.com is now fully functional for all devices - desktop, tablet and mobile - allowing users the same experience whether they are at home or on the go. As well, the show's rich past is on full display in pictures and videos in the site's Show History. Finally, online and mobile ticketing are improved, allowing purchasers to share tickets with their mobile device.
The show's website also includes innovative functionality that allows site visitors and app users to interact with exhibitors as if they were on the show floor. No auto show has ever offered this feature, and, in conjunction with the site's Vehicles on Display section and DriveChicago.com inventory solution, the Chicago Auto Show website is unmatched in customer-to-exhibitor interaction.
The website's Vehicles on Display section adds real-time inventory from Chicagoland's new-car dealers, provided by DriveChicago.com. This allows site visitors to sort through more than 40,000 new cars directly on ChicagoAutoShow.com as they are browsing their favorite vehicles.
Highlighting its extremely active social media channels, the show's website features Facebook and Twitter conversations site wide and boasts a live Instagram feed on its homepage. In addition, the site hosts a social media wall that's constantly updated with the latest conversations across all social media channels including Facebook, Twitter, YouTube, Instagram and Pinterest.
"We want our attendees to connect to the show on every level," said 2017 Chicago Auto Show Chairman Mike McGrath. "We will be providing free high-speed WiFi at the show to allow show goers to share their experience through social media, our website and our official Chicago Auto Show app."
Web development company Americaneagle.com continues to be a valuable partner in the success of ChicagoAutoShow.com and the official show smartphone app. "The Chicago Auto Show has been a longtime customer of ours and their outstanding team is one of the biggest contributors to the site's growing and continued success," said Michael Svanascini, president of Americaneagle.com. "Our goal is to give Chicago Auto Show fans a dynamic, optimal online experience, not only on the show dates but all year round."
For more information on the 2017 Chicago Auto Show, please visit www.chicagoautoshow.com. Media can visit www.chicagoautoshow.com/media for more information or to register for media credentials.
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About the Chicago Auto Show
The Chicago Auto Show is the largest auto show on the continent, spanning more than 1 million square feet of production, concept, and exotic vehicle exhibit space. In addition to hosting multiple world and North American vehicle debuts, the Chicago Auto Show's First Look for Charity raises more than $2.5 million annually for 18 vital Chicago organizations in a single night. The 2017 public show will be Feb. 11-20. For more information, visit ChicagoAutoShow.com or Facebook.com/ChicagoAutoShow.
About The Chicago Automobile Trade Association
Founded in 1904, the Chicago Automobile Trade Association is the nation's oldest and largest metropolitan dealer organization. It is comprised of more than 420 franchised new-car dealers and an additional 150 allied members. The group's dealer members employ about 19,000 people in the metropolitan area. The association has produced the world-famous Chicago Auto Show since 1935. For more information please visit CATA.info.
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