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CAS Media Preview Features Concept & Technology Garage

Contact: Mark Bilek
Senior Director of Communications and Technology
Chicago Automobile Trade Association
Office: (630) 424-6082
Cell: (847) 652-0632

Contact: Jennifer Morand
Director of Public Relations and Social Media
Chicago Automobile Trade Association
Office: (630) 424-6084
Cell: (630) 391-1986


CAS Media Preview Features Concept & Technology Garage

CHICAGO (Jan. 16, 2018) - Autonomous … Safety … Connectivity. With advancements in technology, safety equipment and ever-increasing fuel economy requirements, today’s automobiles are becoming increasingly complex. The Chicago Auto Show’s Concept & Technology Garage gives automotive media a fantastic opportunity to take a deep dive into the latest concept cars, safety technologies and automotive telematics. The Concept & Technology Garage is sponsored by the Steel Market Development Institute.

“A natural outgrowth of our traditional concept car drive, the Concept & Technology Garage will give local and national media an opportunity to dig deeper into today’s automotive tech,“ said Dave Sloan, Chicago Auto Show general manger. “It’s easy to report on fuel economy improvements or new safety features, but to actually understand how manufacturers implement new systems, that takes time. This event will give journalists the opportunity to really get a handle on all this new technology.“

The Concept & Technology Garage will be held on Wednesday, Feb. 7 from 1 to 4 p.m. at McCormick Place. Print, broadcast and electronic media are welcome to attend. Additional details will be sent to registered media. The event will be held in a climate-controlled exhibit hall in McCormick Place adjacent to the Chicago Auto Show. Vehicles and technology displays can be transported directly into the hall.


About the Chicago Auto Show
The Chicago Auto Show is the largest auto show in North America, spanning more than one million square feet of production, concept and exotic vehicle exhibit space. In addition to hosting multiple world and North American vehicle debuts, the Chicago Auto Show's First Look for Charity raises more than $2.5 million annually for 18 vital Chicago organizations in a single night. The 2018 public show is Feb. 10-19. For more information, visit or

The 2018 Chicago Auto Show is officially sanctioned by the International Organization of Motor Vehicle Manufacturers. Founded in Paris in 1919, it is known as the Organisation Internationale des Constructeurs.

About the Chicago Automobile Trade Association
Founded in 1904, the Chicago Automobile Trade Association is one of the nation's largest metropolitan dealer organizations. It is comprised of more than 420 franchised new-car dealers and an additional 150 allied members. The group's dealer members employ about 20,000 people in the metropolitan area. The association has produced the world-famous Chicago Auto Show since 1935. For more information please visit

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