Chicago Auto Show Blog

April is Distracted Driving Awareness Month

Posted by: Mark Bilek

Honda is encouraging safer driving habits with a social media campaign titled #PhoneDownEyesUp. The campaign features six 20-second videos that bring to life the simple premise- if you can't text and complete an easy task, you certainly can't text and drive. Each video shares a similar concept, using relatable experiences to show people the difficulty of trying to text while participating in typical everyday activities such as cutting hair, gardening, making pancakes, pet sitting, vacuuming and working out. The #PhoneDownEyesUp 'Distracted Texting' videos will be shared and promoted on multiple social media channels including Instagram, Facebook and YouTube:

You can watch the videos below. 

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