ANA DRIVING INFLUENCE AWARD RETURNS - SUBMISSIONS NOW ACCEPTED
CHICAGO (Dec. 23, 2019) - The Chicago Auto Show has once again teamed up with the Association of National Advertisers (ANA) on the Driving Influence Award – an annual award given to a manufacturer that recognizes the power of influencer marketing to engage automotive customers authentically, creatively and impactfully.
Now through Jan. 20, 2020, automotive manufacturers, public relations firms and marketing agencies are encouraged to submit relevant influencer marketing campaigns executed between the window of Jan. 1, 2019 through Dec. 1, 2019. Three automaker finalists will be selected to attend a special awards ceremony during the Chicago Auto Show’s Media Preview on Friday, Feb. 7, where one of the brands will be publicly awarded the 2020 Driving Influence Award. To submit a campaign for entry, visit: https://www.chicagoautoshow. com/media/2020-ana-award/.
In addition, the ANA is expanding its influencer event portfolio and has selected the Chicago Auto Show’s Media Preview as a backdrop for its February influencer conference. The morning of Friday, Feb. 7, in tandem with the Driving Influencer Award presentation, the ANA will also host approximately 100 of its members – including advertising, communications, brand marketing and social media professionals – for a mini conference surrounding this important topic.