News & Events

Women Take the Wheel

The automotive industry has been viewed as a male-dominated industry for many years but, as time passes, the market continues to shift to a female consumer market. Women's purchasing power in the marketplace continues to grow. According to Forbes, women have full or partial say over a staggering $80 billion worth of spending on cars and now represent 52 percent of new-car buyers in the U.S.

Additionally, more women than men now hold driver's licenses for the first time in U.S. history, according to a recent study conducted by the University of Michigan's Transportation Research Institute, which reviewed gender trends in driver's licenses between 1995 and 2010. The gap is expected to continue to widen.

"We know that women continue to influence the decision when it comes to the car-buying process and it's truly game-changing for manufacturers," said Michael Ettleson, chairman of the 2013 Chicago Auto Show. "Gone are the days when auto shows were just about pretty models showcasing shiny cars on carpet; most women are the ringleaders and want what's best for their family, and the Chicago Auto Show is the perfect place to peruse every vehicle at your leisure."

Historically, Women's Day has been filled with professional female guest speakers, manicure stations, delectable desserts and more. The Chicago Auto Show will again hold its annual Women's Day event this year on Tuesday, Feb. 12. Admission to the show is offered at a half-price discount - at just $6 a ticket - for all female attendees. The 2013 Chicago Auto Show's Women's Day is set to be a spectacular event that no lady will want to miss.

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4/27/2015 10:52:42 AM

For that extra little boost this Monday. #MondayMotivation

4/26/2015 4:27:00 PM

Expecting a new addition to your family? Check out Cars.com's list of the cars that scored well in their car seat checks: http://bit.ly/1Ocrzl6

4/25/2015 12:19:01 PM

We wish it were a top-down kind of weekend! #Corvette #1953

4/24/2015 8:16:42 AM

$20 Shell gas gift card could be yours from the The Chicago Auto Show! Visit Tom's Auto Clinic::Elgin IL FB page and answer the question! #TomsTips #DowntownElgin

4/24/2015 7:46:00 AM

Don't have weekend plans yet? Join Mazda in Grant Park on Saturday to help raise awareness for distracted driving and enjoy kid-friendly activities: http://bit.ly/1Dhvamr

4/23/2015 11:57:49 AM

We're giving away a $20 Shell gas gift card to one random fan who can guess the name of this vehicle from the 1970 Chicago Auto Show! #ThrowbackThursday

4/22/2015 2:38:10 PM

Fueled by Bullsh*t" seemed to be an appropriate #EarthDay story. Enjoy! http://bit.ly/1OHiOKU

4/22/2015 8:41:53 AM

So, this is what cars in 2020 will look like? http://on.mash.to/1HUGcoh

4/20/2015 5:33:01 PM

The wait is almost over...the 2016 Mazda MX-5 Miata went into production today, signaling the vehicle's imminent arrival at local dealerships. Did you know the original MX-5 Miata debuted at the '89 Chicago Auto Show

4/20/2015 11:52:17 AM

Porsche or McLaren? #MotorMonday #supercars #SpyderVsSpider

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4/27/2015 12:00:20 PM

RT @ChiAutoShow: For that extra little boost this Monday. #MondayMotivation http://t.co/dX2gefivkw

4/27/2015 11:49:52 AM

RT @ChiAutoShow: For that extra little boost this Monday. #MondayMotivation http://t.co/dX2gefivkw

4/27/2015 11:26:28 AM

RT @VWMiddleEast: ???? TannerFoust ?????? ???? RWB ????? ?? #VWChicago. #CAS15 http://t.co/lO0FSopTUv

4/27/2015 11:02:49 AM

RT @ChiAutoShow: For that extra little boost this Monday. #MondayMotivation http://t.co/dX2gefivkw

4/27/2015 10:56:08 AM

RT Chicago Auto Show @ChiAutoShow For that extra little boost this Monday. #MondayMotivation http://t.co/KSTUNGSEAE

4/27/2015 10:54:11 AM

For that extra little boost this Monday. #MondayMotivation http://t.co/dX2gefivkw

4/27/2015 10:43:50 AM

RT @ChiAutoShow: Head over to http://t.co/xQSSz3PkiC to read how the @Chrysler 200 is considerably revamped: http://t.co/SwLKkgh4bJ http:/

4/27/2015 10:20:23 AM

RT @ChiAutoShow: Head over to http://t.co/xQSSz3PkiC to read how the @Chrysler 200 is considerably revamped: http://t.co/SwLKkgh4bJ http:/

4/27/2015 10:11:03 AM

RT @ChiAutoShow: Head over to http://t.co/xQSSz3PkiC to read how the @Chrysler 200 is considerably revamped: http://t.co/SwLKkgh4bJ http:/

4/27/2015 10:01:18 AM

Head over to http://t.co/xQSSz3PkiC to read how the @Chrysler 200 is considerably revamped: http://t.co/SwLKkgh4bJ http://t.co/smAKicUx1j