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VOLVO'S LEX KERSSEMAKERS ADDRESSES ECONOMIC CLUB OF CHICAGO DURING 2016 CHICAGO AUTO SHOW MEDIA PREVIEW

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Contact: Mark Bilek
Senior Director of Communications and Technology
Chicago Automobile Trade Association
Office: (630) 424-6082
Cell: (847) 652-0632
Email: mbilek@drivechicago.com

Contact: Jennifer Morand
Director of Public Relations and Social Media
Chicago Automobile Trade Association
Office: (630) 424-6084
Cell: (630) 391-1986
Email: jmorand@drivechicago.com

FOR IMMEDIATE RELEASE

 
VOLVO'S LEX KERSSEMAKERS ADDRESSES ECONOMIC CLUB OF CHICAGO DURING 2016 CHICAGO AUTO SHOW MEDIA PREVIEW
 
CHICAGO (February 11, 2016) - Lex Kerssemakers, senior vice president, The Americas Region, CEO Volvo Car USA, delivered the keynote speech during the Economic Club of Chicago's (ECC) luncheon at the 2016 Chicago Auto Show Media Preview. The ECC luncheon is a cornerstone event of the Chicago Auto Show Media Preview, boasting past speeches from Bill Ford, Jim Press, Henrik Fisker, Ralph Gilles, Jonathan Browning and Yoshi Inaba.
 
Kerssemakers was appointed to his current position in 2014. He has a fundamental understanding of product strategy, purchasing and sales and marketing. He has led international teams in the U.K., Germany, Sweden and the Netherlands. Kerssemakers has served under Swedish, U.S. and Chinese ownership, aligning shareholder and customer perspectives. 
 
Kerssemakers addressed an audience of more than 900 ECC members, guests and journalists. Displayed during the luncheon was the Volvo S90.  He presented Volvo's plans for addressing emissions, congestion and accidents. He identified these three topics as leading challenges in the automotive industry. 
 
"Keeping in mind these three challenges, they set our direction and began our transformation, and is the roadmap behind our technology," said Kerssemakers. 
 
Kerssemakers concluded with a statement about Volvo's dedication to ensuring the safety of its drivers.
"Volvo is a people-centric brand. Every decision always starts with and fully encompasses the people. Our Vision 2020 ultimately is about people and that no one should be killed or seriously injured in the new Volvo car," said Kerssemakers. "To achieve this, we have pushed the boundaries of active and passive safety development. It's not the tech for tech's sake and it's not about showing off. It's about real people and real lives." 
 
The luncheon ended with an interactive Q&A session with Kerssemakers and audience members.
 
To watch complete coverage of the 2016 Chicago Auto Show Media Preview press conferences, please visit http://www.ustream.tv/channel/chicago-auto-show-2011.  For more information about the 2016 Chicago Auto Show, please visit www.chicagoautoshow.com. 

For more information on the 2016 Chicago Auto Show, please visit www.chicagoautoshow.com.    

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About the Chicago Auto Show
The Chicago Auto Show is the largest auto show on the continent, spanning more than 1 million square feet of production, concept, and exotic vehicle exhibit space. In addition to hosting multiple world and North America vehicle debuts, the Chicago Auto Show's First Look for Charity raises more than $2 million annually for 18 vital Chicago organizations in a single night. The 2016 public show will be February 13-21. For more information, visit ChicagoAutoShow.com or Facebook.com/ChicagoAutoShow.

About The Chicago Automobile Trade Association
Founded in 1904, the Chicago Automobile Trade Association is the nation's oldest and largest metropolitan dealer organization. It is comprised of more than 400 franchised new-car dealers and an additional 150 allied members. The group's dealer members employ about 19,000 people in the metropolitan area. The association has produced the world famous Chicago Auto Show since 1935. For more information please visit CATA.info.

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