Multimedia

Operation Troop Train: Providing Vets a Vehicle for Success

Posted by: Jennifer Morand

Operation Troop Train: Providing Vets a Vehicle for Success2013 TroopTrain Medium Lockup 4C 01

On a mission to provide vets a vehicle for success, the Chicago Automobile Trade Association, producer of the Chicago Auto Show, hosted an automotive sales training and job fair yesterday for returning military personnel. The CATA partnered with the Illinois Department of Employment Security to identify veteran candidates who were interested in undergoing the two-day training and meeting with local CATA dealerships. Held for the very first time, the CATA created Operation Troop Train as a pilot program to lay the groundwork for what will hopefully become an ongoing, quarterly initiative.

The two-day training was led by Lee Eddy, founder of Leed Performance Inc., who provided the candidates with a terrific foundation of the dealership business and prepared them for the one-on-one interviews with dealer representatives. Lee opened the training with a message that seemed to resonate with the candidates: "People can buy a red or blue piece of metal within five to 10 miles in any direction, but it’s the dealership personnel that are the differentiating factor." He also discussed the importance of communication and working within teams to produce the best possible outcome – skills the veterans understand extremely well from military experience.

Sadly, some employers don’t recognize the value of military training or that veteran skills are easily transferable to other areas of work. CATA Chairman Kurt Schiele countered this theory: "Some of the best employees at my dealerships are veterans. Servicemen and women are willing to put their life on the line for their job; if that doesn’t show commitment and dedication, I don’t know what does."

The CATA is hopeful that the veterans took something away from Operation Troop Train, whether full-time jobs come to fruition or the robust training becomes just another differentiator to set candidates apart.

Group Photo PNG

« Last Post Next Post »

View all Posts from this Blog

Follow Us Socially Using #CAS15

Blog

More

Friday, May, 22, 2015

Racing's Greatest Weekend!

If you are a speed freak, you've been waiting for this weekend all year. It's one of the few times you can ...

Wednesday, May, 20, 2015

What You Need to Know about the Takata Recall

To help clear up any misinformation that’s been circulating the Internet, we’ve compiled facts below on ...

Friday, May, 15, 2015

A Rally and a Street Legal Racecar

Earlier this week automakers and journalists once again descended on Elkhart Lake, WI, which has become home to the ...

Thursday, May, 14, 2015

Two days in paradise -- for a motorhead!

The 14th annual Midwest Automotive Media Association (MAMA) Spring Rally was held this past Tuesday and Wednesday ...

Tuesday, May, 05, 2015

Mazda Drive for Good

With so much negativity in the news, it’s refreshing to hear about those who contribute – both ...

Thursday, April, 23, 2015

Mazda Rallies in Grant Park to Prevent Distracted Driving

To celebrate Global Youth Service Day and bring awareness to the dangers of distracted driving, the Mazda ...

Wednesday, April, 22, 2015

Toyota's Mirai Fueled by ... ahem ... Bullsh*t

Though you can't yet buy the hybrogen-powered Mirai sedan in Illinois, Toyota is starting a national marketing ...

Wednesday, April, 15, 2015

2016 Acura RDX Ready for Launch

Fresh off it's world debut at the 2015 Chicago Auto Show, the 2016 Acura is set to hit dealer showrooms ...

Thursday, April, 09, 2015

Chicago Highlights from the Big Apple

With some flashy debuts and a healthy dose of technology news, automakers made some noise during the New York Auto ...

Friday, March, 27, 2015

New Ford Technology Helps Drivers Avoid Speeding Tickets

Ford announced the launch of its new technology that’s aimed to help drivers stay within the speed limit to ...

More

5/22/2015 12:41:00 PM

It's the perfect weekend to check out community car shows and cruise nights! DriveChicago has the local lineup here: http://www.drivechicago.com/carshows

5/22/2015 10:44:05 AM

Racing's Greatest Weekend On Deck!

5/21/2015 3:07:11 PM

Today started the mass production of the all-new, redesigned 2016 Honda Pilot, that debuted just a few months ago at the 2015 Chicago Auto Show. The Pilot is scheduled to arrive at dealerships next month! #ThrowbackThursday #tbt

5/21/2015 11:11:33 AM

UPDATE: We've added an updated recalled model list (in the Takata recalls) to yesterday's blog post. Click here to see if your vehicle is listed & share with those you think may be affected: http://bit.ly/1R40z5B

5/20/2015 1:35:36 PM

We've compiled the facts on what you need to know about the Takata airbag recall and if or how you may be affected: http://bit.ly/1R40z5B

5/19/2015 2:43:46 PM

The USO of Illinois and Real Urban Barbecue helped prep Chicago Automobile Trade Association dealers on event and BBQ tips today! Save the Date for the 2015 USO Barbecue for the Troops events at local dealerships: Saturday, July 18. More info to come. #BBQ4Troops

5/19/2015 1:40:09 PM

Make it happen for Fuel Book - a device which turns any Car into a Smart Car for $69. Check it out at igg.me/at/fuelbook

5/18/2015 5:26:48 PM

Vice President Joe Biden says Corvettes are better than Porsches...what's your vote? http://politi.co/1AfHvwH

5/15/2015 4:08:18 PM

Dodge introduced the 2016 #Viper ACR - a street-legal racecar - to the Midwest Automotive Media Association this week. Make sure the sound is up when you listen to this engine! http://bit.ly/1bV9TZC

5/14/2015 5:18:34 PM

Two days in paradise...for a motorhead: http://bit.ly/1cZyHks #MAMA15

More

5/22/2015 10:48:48 AM

Racing's Greatest Weekend! http://t.co/jMrmCGqjtK Don't miss a moment of the racing action this weekend! Tweet us your picks.

5/22/2015 10:41:17 AM

#ToyotaFT1 was voted Best Concept Vehicle at the @ChiAutoShow. RT if you agree. http://t.co/fxojB7FP4r

5/22/2015 10:39:28 AM

The Dealer Direct Parts Weekly is out! http://t.co/0oLaLHzJ1k Stories via @ChiAutoShow @oreillyauto @Import_Car

5/22/2015 12:34:47 AM

RT @jaimefennema: Few more pics from the @ChiAutoShow First Look event last night http://t.co/9nBzSSCM0C

5/21/2015 9:50:05 PM

@Toyota @ChiAutoShow Please tell me I will get to drive one of these one day! ?????? #LetsGoPlaces

5/21/2015 9:12:27 PM

RT @FordMustang: Guess who's going to be at the @ChiAutoShow? The all-new Shelby® GT350! #Ford #Mustang #FordCAS http://t.co/xe0dpl4nQe

5/21/2015 4:50:00 PM

RT @ChiAutoShow: The @Honda #Pilot, a #CAS15 debut, started mass production today & is set to arrive @ dealerships next month! #TBT http://

5/21/2015 3:50:44 PM

RT @ChiAutoShow: The @Honda #Pilot, a #CAS15 debut, started mass production today & is set to arrive @ dealerships next month! #TBT http://

5/21/2015 3:21:53 PM

RT @ChiAutoShow: The @Honda #Pilot, a #CAS15 debut, started mass production today & is set to arrive @ dealerships next month! #TBT http://