First Look for Charity: Grandeur, Cadillacs, Blues Traveler

First Look for Charity: Grandeur, Cadillacs, Blues Traveler

Plans and arrangements for the show’s black-tie First Look for Charity have already commenced. This year, ticket buyers will find a flurry of high-line Chicago restaurants augmenting an already outstanding array of offerings from the Savor Food Group at McCormick Place. Extensive hors d’oeuvres, sweet and savory items, plus custom potables from almost 20 restaurants and "adult beverage" crafters will make this year’s First Look an even more memorable night.
Eighteen Chicago area charities will benefit from more than $2 million expected to be raised at the black-tie gala. Now in its 21st year, First Look for Charity is held the evening before the auto show opens to the public.

Benefactors also have the chance to win one 2012 Cadillac Escalade and one 2012 Cadillac SRX. Both prizes are compliments of the Chicagoland and Northwest Indiana Cadillac Dealers.

Following the prize-vehicle drawings, rock quintet Blues Traveler will perform, bringing the spontaneous spirit of the band’s legendary live shows. Blues Traveler’s best-known single, "Run-Around," is the longest-charting radio single in the history of Billboard magazine. Along the way, the band has played more than 2,000 live shows in front of more than 3 million people.

"First Look for Charity has become one of the special events on the winter schedules of Chicago socialites and car buffs," said Steve Foley Jr, the show chairman. "But this astounding display of giving every year demonstrates that this show is about a lot more than just vehicles and accessories. It’s also about giving something back to the charities of our community."

The 18 organizations participating in this year’s First Look for Charity are predominantly children-oriented. Some operate on a global level; others, locally. The charities receive 90 percent of the proceeds from the event, and all those proceeds are used in their efforts in the Chicago area, Foley said.

Tickets to the event are $250 each and can be ordered by calling 630-495-2282. Benefactors are allowed to indicate which charity or charities they wish their donation to benefit—or be split equally among all participants. Of each ticket, $207 is tax-deductible as a charitable expense.

Charities involved in the 21st annual First Look for Charity are the 100 Club of Chicago; Boys & Girls Clubs of Chicago; Catholic Charities of the Archdiocese of Chicago; Catholic Charities, Diocese of Joliet; and Children’s Memorial Hospital.
Also, Clearbrook; The Cradle Foundation; Cystic Fibrosis Foundation; Franciscan Community Benefit Services; Franciscan St. James Health; and the Ray Graham Association for People with Disabilities.

And, Juvenile Diabetes Research Foundation; March of Dimes; Misericordia Heart of Mercy; Respiratory Health Association of Metropolitan Chicago; Special Olympics Illinois; Spina Bifida Association of Illinois; and the Jesse White Tumbling Team.

Care for a virtual taste? Keep an eye on some of Chicago’s best-known food blogs and Facebook postings for reviews, as a caravan of foodies completed a warmup lap and test drive of the menu and the reviews have been awesome!

About the Chicago Auto Show: The Chicago Auto Show is the largest on the continent, spanning over one million square feet of production, concept, and exotic vehicle exhibit space. In addition to hosting multiple world and North American vehicle debuts, the Chicago Auto Show's First Look for Charity raises nearly $2 million annually for 18 worthy Chicago organizations in a single night. The 2012 public show will be held from February 10 - February 19, 2012.  For more information, visit www.chicagoautoshow.com or www.facebook.com/chicagoautoshow.

About the Chicago Auto Trade Association: 

  • Founded in 1904, the Chicago Automobile Trade Association (CATA) is the nation's oldest and largest metropolitan dealer organization. It is comprised of approximately 400 franchised new-car dealers and an additional 150 allied members. The group's dealer members employ approximately 19,000 people in the metropolitan area.
  • CATA dealerships contribute to the state, county and city tax base with gross receipts of approximately $12.5 billion per dealership in new- and used-cars, parts and service. The extended impact of tax base contribution through CATA dealership employees make this group one of the largest and most influential tax constituencies in the city and state.
  • The CATA's mission is to promote and maintain honesty and dependability; employ truth and accuracy in dealer advertising; strive to constantly improve business methods and ethics; and maintain fair competition to serve both dealer and customer.
  • The association has produced the world famous Chicago Auto Show since 1935.


Paul Brian
Director of Communications
Chicago Automobile Trade Association
Chicago Auto Show
630.424.6069 Direct
630.495.2260 Fax
PaulBrian@DriveChicago.com (Business)

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