2013 Chicago Auto Show First Look For Charity Gala Expected to Raise $2 Million For Area Charities

CAS 2013 LOGO 330MEDIA INFORMATION
Contact: Mark Bilek
Director of Communications and Technology
Chicago Automobile Trade Association
Office: (630) 424-6082
Cell: (847) 652-0632
Email: mbilek@drivechicago.com

Contact: Jennifer Morand
Senior Public Relations and Social Media Manager
Chicago Automobile Trade Association
Office: (630) 424-6084
Cell: (630) 391-1986
Email: jmorand@drivechicago.com

 

FOR IMMEDIATE RELEASE

2013 CHICAGO AUTO SHOW FIRST LOOK FOR CHARITY GALA EXPECTED TO RAISE $2 MILLION FOR AREA CHARITIES

CHICAGO (December 10, 2012) - Excitement is high for the 2013 edition of First Look for Charity, when the event moves from Thursday to Friday. Attendees also welcome the chance to celebrate longer into the evening, on a show floor that will stay open until 11 p.m.

First Look for Charity, of course, is the black-tie benevolent event of the Chicago Auto Show, and is held the evening before the auto show opens its 10-day public run at McCormick Place. In 21 years, First Look for Charity has raised more than $34 million for area philanthropies.

It's a special night at the nation's largest auto show, when one can stroll the show floor amid opulence, with first-rate hors d'oeuvres and beverages, and enjoy entertainment by Million Dollar Quartet and American English. Not enough? Two attendees will win the event's grand prizes: a 2013 Buick Encore and a 2013 Hyundai Santa Fe.

Million Dollar Quartet is the smash-hit musical inspired by the famed recording session that  brought together rock 'n' roll icons Elvis Presley, Johnny Cash, Jerry Lee Lewis and Carl Perkins  for the first and only time. American English, widely regarded as the finest Beatles tribute band, performs songs from the entire career of the Beatles with precise attention to musical detail, along with costume changes, vintage instruments, and special effects.

Eighteen vital Chicago area charities will benefit from the more than $2 million expected to be raised by First Look for Charity, and ticket purchasers can direct the proceeds from their purchase to benefit any or all of them.

"The Chicago Auto Show is uniformly regarded as the finest auto show in the country, but the charitable cause demonstrates that this auto show is about more than just vehicles and accessories," said Michael Ettleson, chairman of the 2013 show. "It's also about giving something to the charities of our community."

Tickets are $250 each, of which $207 is tax-deductible as a charitable contribution. The benefiting charities receive 90 percent of the proceeds from the event, and all those proceeds are used in their efforts in the Chicago area, Ettleson said.

Santa Fe compliments of Hyundai Motor America and Chicagoland and Northwest Indiana Hyundai Dealers. Encore compliments of Buick and Chicagoland Buick-GMC dealers. Vehicle winners must be present.

First Look for Charity and the Chicago Auto Show are presented by the Chicago Automobile Trade Association, representing the new-car dealers of Chicagoland and northwest Indiana.

For more information and to purchase tickets please visit www.firstlookforcharity.org or call 630-495-2282.

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About the Chicago Auto Show
The Chicago Auto Show is the largest on the continent, spanning more than 1 million square feet of production, concept, and exotic vehicle exhibit space. In addition to hosting multiple world and North American vehicle debuts, the Chicago Auto Show's First Look for Charity raises more than $2 million annually for 18 worthy Chicago organizations in a single night. The 2013 public show will be February 9-18. For more information please visit ChicagoAutoShow.com or Facebook.com/ChicagoAutoShow.

About The Chicago Automobile Trade Association
Founded in 1904, the Chicago Automobile Trade Association is the nation's oldest and largest metropolitan dealer organization. It is comprised of about 400 franchised new-car dealers and an additional 150 allied members. The group's dealer members employ about 19,000 people in the metropolitan area. The association has produced the world famous Chicago Auto Show since 1935. For more information please visit CATA.info.

The 2013 Chicago Auto Show is officially sanctioned by the International Organization of Motor Vehicle Manufacturers. Founded in Paris in 1919, it is known as the Organisation Internationale des Constructeurs d'Automobiles.

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