First Look Gala Expected to Raise $2 Million
MEDIA INFORMATION
Contact: Mark Bilek
Senior Director of Communications and Technology
Chicago Automobile Trade Association
Office: (630) 424-6082
Cell: (847) 652-0632
Email: mbilek@drivechicago.com
Contact: Jennifer Morand
Director of Public Relations and Social Media
Chicago Automobile Trade Association
Office: (630) 424-6084
Cell: (630) 391-1986
Email: jmorand@drivechicago.com
Contact: Hope Bertram
Founder and President
Digital Megaphone
Cell: (773) 234-6731
Email: hope@digitalmegaphone.com
FOR IMMEDIATE RELEASE
FIRST LOOK GALA EXPECTED TO RAISE $2 MILLION
CHICAGO (November 13, 2014) – Eighteen Chicago area charities will benefit from more than $2 million expected to be raised by a black-tie gala held in conjunction with the 2015 Chicago Auto Show in February. Now in its 24th year, First Look for Charity stands as one of the special events on the winter schedules of Chicago socialites and car buffs.
Benefactors at the charity gala will be treated to hors d’oeuvres; champagne, wine, beer and soft drinks; special entertainment across the show floor; and a chance to win a 2015 Ford Explorer or a 2015 Ford Fusion, both compliments of Ford Motor Co. & the Chicagoland Ford Dealers Association.
“The Chicago Auto Show is uniformly regarded as the finest auto show in the country, but the charitable cause demonstrates that this auto show is about more than just vehicles and accessories,” said John Webb, chairman of the 2015 show. “It’s also about giving something to the charities of our community.”
Tickets to the event are $250 each and can be ordered online at www.FirstLookforCharity.org or by telephone at (630) 495-2282. Of each ticket purchased, $199 is tax-deductible as a charitable expense.
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About the Chicago Auto Show
The Chicago Auto Show is the largest auto show on the continent, spanning more than 1 million square feet of production, concept, and exotic vehicle exhibit space. In addition to hosting multiple world and North America vehicle debuts, the Chicago Auto Show's First Look for Charity raises more than $2 million annually for 18 vital Chicago organizations in a single night. The 2015 public show will be February 14-22. For more information, visit ChicagoAutoShow.com or Facebook.com/ChicagoAutoShow.
About The Chicago Automobile Trade Association
Founded in 1904, the Chicago Automobile Trade Association is the nation’s oldest and largest metropolitan dealer organization. It is comprised of more than 400 franchised new-car dealers and an additional 150 allied members. The group’s dealer members employ about 19,000 people in the metropolitan area. The association has produced the world famous Chicago Auto Show since 1935. For more information please visit CATA.info.
The 2015 Chicago Auto Show is officially sanctioned by the International Organization of Motor Vehicle Manufacturers. Founded in Paris in 1919, it is known as the Organisation Internationale des Constructeurs d’Automobiles.
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