Manufacturer Social Media Activities
Thursday, January 17, 2013
The Chicago Auto Show is not just creating interactive digital campaigns for fans and show-goers; show management also is encouraging automakers to invite their own influencers, advocates and shouters to attend the Social Media Preview, providing a perfect platform for social media news. The Chicago Auto Show makes this process extremely turnkey and even will create manufacturers' invitations to their influencers.
Social Media Preview Manufacturer Checklist:
- Invitation to Social Media Preview (#SMP13): Please send Jennifer Morand (jmorand@drivechicago.com) your desired invitation copy along with three photos. We'll create the #SMP13 invitation for you!
- Social Media Awards Breakfast: Register a 2012 Social Media Campaign for "Driving Engagement" Social Media Awards Presented by Word of Mouth Marketing Association (WOMMA) before Jan. 18. Visit www.chicagoautoshow.com/womma.aspx to enter.
- Social Media Event Plans: Provide your event and campaign details to the Chicago Auto Show (jmorand@drivechicago.com) in order to add your event to the Official Schedule and so show management can help amplify your news.