CAS Press Releases and Digital Media Releases

02/12/2013 - 2013 Chicago Auto Show Provides Automakers with Powerful Platform to Convey News: #CAS13 Hashtag Trends on Twitter

Auto industry looks to social media to reach millennial generation of car buyers. The Chicago Auto Show showed its commitment to providing manufacturers a powerful social media platform to convey news and reach the millennial generation of car buyers during the media preview held last week..

08/02/2012 - Chicago Automobile Trade Association's Chicagoland Dealers Care Program and St. Charles Toyota Team Up to Support Anderson Animal Shelter

The Chicago Automobile Trade Association (CATA) donated $1,500 to the Anderson Animal Shelter of South Elgin as part of its Chicagoland Dealers Care program to build on efforts put forth by the Chicagoland dealer community.

02/14/2012 - Engaging Youth in Their Element at the 2012 Chicago A Show

No matter what age groups show-goers represent, the Chicago Auto Show is one of the industry’s best venues to capture consumer feedback and reactions to the newest products and technologies. While all who make their way through the McCormick Place turnstiles are important, car manufacturers this year are engaging young adults by turning to the platforms most familiar to youth.

02/07/2012 - The Midwest Automotive Media Association Names the Volkswagen Passat the 2012 Family Vehicle Name of the Year

The Midwest Automotive Media Association announced today that the 2012 Volkswagen Passat has been named the winner of its second annual Family Vehicle of the Year award.

01/26/2012 - The Industry’s Most Important Jury

In the wake of—and congratulations for—both Hyundai and Land Rover on the Elantra and Evoque being named winners in the Car of the Year competitions, the entire industry now turns its attention to the jury that is most important: the public who vote with hard-earned dollars as they pick what will next occupy space in their garages. Nowhere is that group better represented or more effectively marketed to than the Chicago Auto Show.

01/26/2012 - Bright Lights for the Big City

As the date grows close and excitement builds, more and more will turn to the Internet to interact with the nation’s largest auto show. At ChicagoAutoShow.com, those website visitors can buy tickets, check out appearances, get a preview of nearly every vehicle on the show floor, go inside the show with six webcams and drive deep into the illustrious history of the nation’s longest-running auto show.​

01/26/2012 - Socially Acceptable

Although the Chicago Auto Show only comes around once a year, that doesn’t mean new and exciting things happen only during its media preview or publc run. The skyrocketing social media phenomenon is a fast and effective way to get the word out about what new vehicles are coming out, new technology in cars, appearances, and up-to-the-minute information via Facebook, Twitter and blog posts.

01/23/2012 - Chicago Army Recruiting Battalion keeps local tradition alive with its Chicago 2012 Auto Show participation

The Chicago Army Recruiting Battalion will, for the sixth year in a row, bring the Army Strong message to the 2012 Chicago Auto Show. The Chicago Auto Show runs from Friday, Feb. 10 through Sunday, Feb. 19.

03/02/2011 - Auto Sales Spike in Wake of Chicago Auto Show

For more than a century, if there is one thing the Chicago Auto Show does better than any other, it is to bring consumers and cars together. And thanks to great deals from manufacturers, a reenergized appreciation of new cars and technology, pent-up demand-and some cooperation from Mother Nature-dealers around Chicago are experiencing a dramatic post-show bump in sales.

02/22/2011 - Consumers pick their favorite vehicle and exhibit at the 2011 Chicago Auto Show

Consumer voters proclaimed their favorites in five categories in the Chicago Auto Show's sixth annual "Best of Show" balloting. In voting conducted over the 10-day public run of the nation's biggest auto show, winners in the contest's five categories were

02/22/2011 - Joliet Man Wins Toyota Prius at Chicago Auto Show

Justin McNally, a 27-year-old resident of Joliet, has won a 2011 Toyota Prius, courtesy of the Chicagoland Toyota Dealers. "The Toyota 2011 Chicago Auto Show Prius Giveaway" was conducted on the dealers' Facebook page.

02/21/2011 - Chicago Auto Show Posts Attendance Increase

The 2011 Chicago Auto Show closed Sunday night and enjoyed a 10 percent increase in attendance over its 10-day run when compared to a year ago.

02/20/2011 - Toyota Announces the Plural of Prius

Decade-Long Debate Laid to Rest with Recognition of the Term 'Prii.' Toyota Motor Sales (TMS), USA, Inc. today announced that the general public has selected 'Prii' as the preferred plural term for Prius. ​

02/18/2011 - Toyota to Announce Plural of Prius at the Chicago Auto Show

Join Toyota as it announces the answer to the long-debated question: What do you call more than one Prius vehicle? The Prius Goes Plural campaign launched on January 10 at the North American International Auto Show and challenged the public to help the automaker answer this unique, grammatical question in the wake of the world premiere of the Toyota Prius family of vehicles.

02/18/2011 - Some Like It Hot -- Dodge Introduces Durango Heat

Dodge is turning up the heat in the full-size SUV segment, introducing a new affordable performance package for the all-new 2011 Dodge Durango SUV - the Dodge Durango Heat. Designed to complement the performance-tuned Durango R/T, the new Heat package delivers aggressive styling, the high-performing 3.6-liter Pentastar V-6 engine with 295 horsepower and a surprisingly affordable price.

02/18/2011 - Chicago & 350Green Announce Network of Vehicle Charging Stations

Today at the 2011 Chicago Auto Show Illinois Governor Pat Quinn and officials from the City of Chicago announced the selection of 350Green, a developer of electric vehicle (EV) charging networks, to design, build and operate a network of 280 EV charging stations throughout the Chicago area.

02/17/2011 - Media Advisory - Mayor Daley Press Conference

What: Mayor Daley Press Conference re Electric Vehicle Recharging Infrastructure Where: Chicago Auto Show, McCormick Place, Chicago, Illinois

02/16/2011 - How you can roll into the 2011 Chicago Auto Show by Helping the Homeless

MINI USA, American distributor of the popular MINI Cooper, yesterday agreed to sponsor this week's Chicago Auto Show Food Drive, which provides food to the homeless and deeply discounted tickets to Auto Show visitors who bring canned goods to donate, said Neli Vazquez-Rowland, president of A Safe Haven Foundation, the organization co

02/15/2011 - MAMA names Sonata Family Vehicle of the Year

The 2011 Hyundai Sonata continues to establish itself as the new standard for midsize sedans as it was named the inaugural recipient of the “Family Vehicle of the Year” award by the Midwest Automotive Media Association (MAMA).

02/15/2011 - Chicago Auto Show charity benefit raises $1.9 million

CHICAGO (Feb. 10)-Eighteen area charities tonight shared in nearly $2 million raised by the 2011 Chicago Auto Show's benevolent event, First Look for Charity, and two attendees left with the keys to new cars.