David Buchko, corporate communications director of BMW North America, walked the press and social media influencers around the BMW exhibit to discuss the company’s capabilities within the realm of technology.
Chevrolet debuted the all-new 2016 Chevrolet Equinox, a refresh of the current model with updated styling and new features, and the 2015 Silverado Custom during the Chicago Auto Show’s Media Preview.
Ford made its world introduction of the all-new 2016 Police Interceptor utility vehicle during the Media Preview of the 2015 Chicago Auto Show. The new police vehicle was developed with input from the Ford Police Advisory Board, a panel of 25 experts from the law enforcement community, to handle the extreme rigors of police duty.
Hyundai brought two new vehicles to the 2015 Chicago Auto Show Social Media Preview: the all-new Veloster Rally Edition and the Elantra GT.
Mazda introduced a number of factory accessories on its showcase MX-5 design concept during the Social Media Preview of the 2015 Chicago Auto Show. The original, first-generation Miata proved to be a sensation at its Chicago Auto Show debut over 26 years ago, in 1989.
Fiat Chrysler kicked off day two of the 2015 Chicago Auto Show Media Preview with a news conference and traveling breakfast. Wendy Orthman, Midwest PR manager for Chrysler, welcomed the press to enjoy breakfast while listening to a brief summary of four of Chrysler’s newest models.
MotorWeek named the Ford Mustang as the 2015 Drivers’ Choice Award during the 2015 Chicago Auto Show Media Preview.
Toyota introduced a trio of new cars during the Media Preview of the 2015 Chicago Auto Show.
Ford showcased its high-performance supercar during the Social Media Preview of the 2015 Chicago Auto Show.
Ram introduced an all-new 1500 Limited Pickup, during the Media Preview of the 2015 Chicago Auto Show. The new Ram truck was designed for the luxury pickup driver in mind.