The Chicago Auto Show has partnered with SOCIALDEALER – an automotive social media management platform created to help auto dealers engage with customers and manage their reputation through social media and customer reviews – for the 2014 Chicago Auto Show. Chicago-area new-car dealers will be able to tap in to complimentary, real-time syndicated social media content surrounding the 2014 Chicago Auto Show. The Chicago Auto Show constantly strives to be a leader in the social media space, and with this unique partnership, the Chicago Automobile Trade Association’s (CATA) 400 dealer members can serve as a virtual megaphone to market key Chicago Auto Show and manufacturer messages while providing exclusive content and value to their social networks.
CATA dealerships that choose to enroll in the 2014 Chicago Auto Show SOCIALDEALER program will have exclusive access to Chicago Auto Show specific content without even having a physical presence at the show. The social media content will be funneled through one centralized web application and can be segmented so dealers receive only content for brands they sell. Dealers also have complete control over content distribution with an easy approve/deny feature, and can pre-approve all content from the CATA in advance if they choose.
Additionally, all CATA dealer social media managers will be invited to attend the Chicago Auto Show Social Media Preview on Friday, Feb. 7, and will have access to a SOCIALDEALER hospitality room where they can enjoy refreshments, hang their coats and monitor their social media channels.
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