News & Events

Chicago Auto Show eager to open

Tough times call for creative alternatives. The current economic climate and how it has affected the automobile industry have caused some manufacturers to rethink how they will share their news in a cost-effective manner. Two items remain a constant: Manufacturers still need to get their messages out and auto shows are a critically important marketing tool to sell cars and trucks.

The Chicago Automobile Trade Association will offer manufacturers the opportunity to use the Chicago Auto Show to present news they need to convey, but whose resources are being depleted.

This year, the Chicago Auto Show will construct a news conference set in the Grand Concourse. The set will be available to all manufacturer exhibitors at no charge. The show will provide a brand-neutral Chicago Auto Show backdropped stage; professional lighting for up to two vehicles; presenter podium with sound and teleprompter; large screens for video projection; plus media seating and camera platforms.

While the show understands there are many manufacturers who prefer to conduct their news conferences in their floor displays, this alternative is designed for those whose current budgets might prevent having a media preview presence.

The Chicago Auto Show will continue its fly-in "A List" media program. The triple-digit list is compiled from input given to the show by our exhibiting manufacturers. Exhibitors are encouraged to use the Chicago Auto Show for product reveals, executive availability, business news and giving the automobile industry its best opportunity to refocus public attention on the incredible breadth of new products and technology the industry offers the customer.

"We wish it were February already," said Show Chairman Mark Scarpelli. "We are chomping at the bit to give dealers and manufacturers the best opportunity possible to move some iron.

"We're always excited to open the doors of our show, but this year we wish we could open up tomorrow and just stay open 'til March. It's what we do. It's who we are. So let's get it rolling," he continued.

"Dealers I talk to are so sick of 'bailout this' and 'rescue that.'  Let's just get customers back in love with the automobile-and there's no better place to do that than more than a million square feet of McCormick Place."

Chicago Auto Show Co-Chairman John Phelan said, "Talking about our current economic
conditions isn't going to turn our industry around, but showing and talking about great new products, technology and breaking automotive news will help turn it around-and we want to help."

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11/28/2015 1:23:04 PM

Already excited for The Chicago Auto Show! #resnickautogroup

11/26/2015 8:33:05 AM

Today is a day for giving thanks to those who matter most. So we'd like to thank all of the Chicago Auto Show fans and wish you a Happy Thanksgiving! #HappyThanksgiving

11/25/2015 1:38:13 PM

This just in: #CAS16 ticket sales are NOW LIVE! Tag a friend you want to bring to the nation's largest auto show, the Chicago Auto Show (Feb. 13-21), and we'll select one winner each day this week to get free tickets! #TagAFriend

11/25/2015 1:09:38 PM

I really like the new website! Looks great

11/25/2015 9:30:18 AM

In light of #GivingTuesday approaching, if you're planning to donate to any of these 18 local charities this holiday season, consider purchasing a First Look for Charity ticket to get a first look of the nation's largest auto show amid opulence! Visit for more details. #FLFC16

11/23/2015 10:10:45 AM

We asked you to cast your votes for the look of the 2016 Chicago Auto Show, and the jury is in! The official poster this year will be #3

11/23/2015 8:03:04 AM

Starting today (through Jan. 4, 2016), Mazda will donate $150 to a local charity of your choice for every new car purchased or leased through its #MazdaDrive4Good program. Visit to find a dealership near you. To learn more, visit:

11/20/2015 9:30:03 PM

When do tickets go on sale online??? I know it says mid-November on the site...sorry if this has been answered

11/20/2015 8:28:06 AM

Flashback Friday! Did you know? Chicago’s Coliseum was home to the Chicago Auto Show from 1901-1935, where general admission for the public was just 50 cents per ticket

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11/27/2015 2:03:54 PM

RT @zanymomintx: @ChiAutoShow So...when we get ice in Houston, it's important not to park your cars outside! #FuelCAS

11/26/2015 3:52:09 PM

@ChiAutoShow same here thanks

11/26/2015 3:21:58 PM

The Daily Hoon Twitter Recap is out! Stories via @ChiAutoShow @PrancingHorse27 @autosportnewsf1

11/26/2015 12:02:01 PM

We're encouraging teens to submit PSA ideas for distracted driving dangers; they could win $2K: #DriveSafeChicago

11/26/2015 9:43:27 AM

RT @ChiAutoShow: Today is about giving thanks to those who matter most. We'd like to thank all of the #CAS fans! #happythanksgiving https:/

11/26/2015 8:58:55 AM

RT @ChiAutoShow: Today is about giving thanks to those who matter most. We'd like to thank all of the #CAS fans! #happythanksgiving https:/

11/26/2015 8:33:02 AM

Today is about giving thanks to those who matter most. We'd like to thank all of the #CAS fans! #happythanksgiving

11/25/2015 5:53:54 PM

@nicolmaciata @ChiAutoShow ?? please? ??

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RT @FordMustang: Guess who's going to be at the @ChiAutoShow? The all-new Shelby® GT350! #Ford #Mustang #FordCAS

11/25/2015 4:53:19 PM

@ChiAutoShow @Cameron5770 #CAS16