News & Events

Chicago Auto Show Begins with Media Preview

This year marks the 106th edition of the Chicago Auto Show. Prior to opening to the public on Saturday, Feb. 8, the show boasts a two-day Media Preview on Thursday, Feb. 6 and Friday, Feb. 7. 

The Media Preview opens with the Midwest Automotive Media Association breakfast.  Bob Carter, senior vice president of automotive operations for Toyota Motor Sales, U.S.A. Inc. will deliver the keynote address.

Following the MAMA breakfast will be a full day of manufacturer news conferences, announcing the reveal of more than a dozen new cars and trucks.  Introductions are expected from Kia, Toyota, Nissan, Subaru, Chevrolet, Volvo, Volkswagen, BMW and Lingenfelter Performance Engineering.  Also included on the schedule are news conferences from Toyota Motorsports, Maserati, Connected World and Motorweek. 

Splitting the day will be the Economic Club of Chicago Luncheon. Joe Hinrichs, executive vice president of The Americas for Ford Motor Co. will address the than 700 Economic Club of Chicago members, guests and journalists.

To watch complete coverage of the 2014 Chicago Auto Show Media Preview press conferences, please visit  The manufacturer press conferences will also be streamed live on Yahoo Autos at

Throughout the show, media and attendees are encouraged to use the show's official hashtag, #FuelCAS

The second day of the Media Preview, also known as Social Media Preview, will be held on Friday, Feb. 7.  The day will begin with the Word of Mouth Marketing Association Driving Engagement Award breakfast, where the award for the best social media campaign of 2013 will be announced. 

The day will continue with manufactures, exhibitors and media outlets hosting press and marketing events geared directly toward the buying public – particularly those active in the social media space.  Attendees will participate in a social media scavenger hunt and are required to use the hashtag, #CASChallenge, when completing each challenge.  

The Chicago Auto Show has also teamed up with Digital Megaphone, a local organization that connects brands and bloggers through cutting edge social media summits and challenges, to host a Vine/Instagram video challenge.

“The Chicago Auto Show’s balance of a strong media preview with a public show that delivers is a potent mix for the auto industry,” said Dave Sloan, Chicago Auto Show general manager.  “Keeping things in perspective, the auto show is so much more than a strong media preview; it’s also about selling cars and generating excitement for the automobile. That’s why it is so important for auto shows to turn up the volume not only during the media preview, but for the public show as well.”

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11/28/2015 1:23:04 PM

Already excited for The Chicago Auto Show! #resnickautogroup

11/26/2015 8:33:05 AM

Today is a day for giving thanks to those who matter most. So we'd like to thank all of the Chicago Auto Show fans and wish you a Happy Thanksgiving! #HappyThanksgiving

11/25/2015 1:38:13 PM

This just in: #CAS16 ticket sales are NOW LIVE! Tag a friend you want to bring to the nation's largest auto show, the Chicago Auto Show (Feb. 13-21), and we'll select one winner each day this week to get free tickets! #TagAFriend

11/25/2015 1:09:38 PM

I really like the new website! Looks great

11/25/2015 9:30:18 AM

In light of #GivingTuesday approaching, if you're planning to donate to any of these 18 local charities this holiday season, consider purchasing a First Look for Charity ticket to get a first look of the nation's largest auto show amid opulence! Visit for more details. #FLFC16

11/23/2015 10:10:45 AM

We asked you to cast your votes for the look of the 2016 Chicago Auto Show, and the jury is in! The official poster this year will be #3

11/23/2015 8:03:04 AM

Starting today (through Jan. 4, 2016), Mazda will donate $150 to a local charity of your choice for every new car purchased or leased through its #MazdaDrive4Good program. Visit to find a dealership near you. To learn more, visit:

11/20/2015 9:30:03 PM

When do tickets go on sale online??? I know it says mid-November on the site...sorry if this has been answered

11/20/2015 8:28:06 AM

Flashback Friday! Did you know? Chicago’s Coliseum was home to the Chicago Auto Show from 1901-1935, where general admission for the public was just 50 cents per ticket

11/19/2015 8:28:03 AM

The struggle is no longer real now that Jaguar has invented a car key system that takes shape around your wrist. The 2017 F-Pace has created a wristband that is water and shockproof! The activity key will be ideal for adventurous consumers. #Jaguar #innovation


11/27/2015 2:03:54 PM

RT @zanymomintx: @ChiAutoShow So...when we get ice in Houston, it's important not to park your cars outside! #FuelCAS

11/26/2015 3:52:09 PM

@ChiAutoShow same here thanks

11/26/2015 3:21:58 PM

The Daily Hoon Twitter Recap is out! Stories via @ChiAutoShow @PrancingHorse27 @autosportnewsf1

11/26/2015 12:02:01 PM

We're encouraging teens to submit PSA ideas for distracted driving dangers; they could win $2K: #DriveSafeChicago

11/26/2015 9:43:27 AM

RT @ChiAutoShow: Today is about giving thanks to those who matter most. We'd like to thank all of the #CAS fans! #happythanksgiving https:/

11/26/2015 8:58:55 AM

RT @ChiAutoShow: Today is about giving thanks to those who matter most. We'd like to thank all of the #CAS fans! #happythanksgiving https:/

11/26/2015 8:33:02 AM

Today is about giving thanks to those who matter most. We'd like to thank all of the #CAS fans! #happythanksgiving

11/25/2015 5:53:54 PM

@nicolmaciata @ChiAutoShow ?? please? ??

11/25/2015 5:09:08 PM

RT @FordMustang: Guess who's going to be at the @ChiAutoShow? The all-new Shelby® GT350! #Ford #Mustang #FordCAS

11/25/2015 4:53:19 PM

@ChiAutoShow @Cameron5770 #CAS16