News & Events

Camp Jeep® Returns to Chicago Auto Show

Jeep® is bringing Camp Jeep, a unique driving experience, to consumers attending the 2010 Chicago Auto Show, Feb. 12-21 at McCormick Place.

Camp Jeep is the ultimate indoor off-road driving test. The 25,000-square foot exhibit will give auto show attendees a chance to experience the extreme on- and off-road capabilities of Jeep vehicles without leaving the show floor.

“We have created this unique auto show opportunity to provide our customers with a memorable experience that no other manufacturer can offer,” said Mike Manley, President and CEO – Jeep Brand, Chrysler Group LLC. “The iconic Jeep brand offers an adventurous lifestyle and vehicles that deliver legendary 4x4 capability. Attendees will enjoy the Jeep experience first-hand on the show floor beginning this weekend.”

The course will be comprised of several obstacles that simulate some of the rigorous testing that Jeep vehicles endure before customers get behind the wheel. This provides consumers a first-hand look at the capability standards of Jeep vehicles for Ground Clearance, Traction, Stability, Articulation and Suspension.

Product specialists will chauffeur participants in Jeep Wrangler Unlimited, Grand Cherokee and Liberty models over a variety of surfaces, as well as an 18-foot mobile mountain and a 12 x 15-foot section of terrain simulating fallen logs measuring 18 inches in diameter. Attendees will also experience the adrenaline rush of looking nearly straight up or straight down as they navigate a 45-degree wedge to demonstrate the vehicle’s body articulation. Each ride is about five minutes long.

The Chicago Auto Show will be open Feb. 12-20 from 10 a.m. to 10 p.m., and Feb. 21 from 10 a.m. to 8 p.m.

The Jeep brand first introduced this innovative driving experience at the New York Auto Show in 2004. It has since appeared at numerous auto shows – including Chicago – throughout the country. Since its inception, more than a half million people have participated in a Camp Jeep test drive.
the world.

Back to News

Follow Us Socially Using #CAS16

Blog

More

Thursday, January, 21, 2016

The Windy City Winter Warmer: Surprises Abound at the Chicago Auto Show

Toes cold, Chicago? Dreaming of the summer, when festivals, events and chances to get outside and be a part of ...

Thursday, January, 21, 2016

These 9 Smartphone Apps are Turning Your Car into a Command Center

Apps are everywhere. According to the Pew Research Center, over two-thirds of Americans now own smartphones and ...

Wednesday, January, 20, 2016

Media Flocks to First Look for Charity Preview & Tasting Event

Last week, Chicagoland media saw a glimpse of what is to come at this year's benevolent black-tie charity gala, ...

Tuesday, December, 29, 2015

Editors Choice: Top Picks from 2015

As we say farewell to 2015 and we anxiously await the new vehicle announcements to be made at the 2016 Chicago Auto ...

Thursday, December, 17, 2015

GMC Makes a Premium Statement

GMC seems to have found a profitable niche in the midsized, premium truck segment with the GMC Canyon. In fact, GMC ...

Thursday, December, 03, 2015

The Force is strong with FCA

In conjunction with the release of the long anticipated "Star Wars: The Force Awakens," FCA has partnered ...

Friday, November, 13, 2015

Ford Edge Night Out

Ford’s Edge Unstoppable tour recently paid a visit to Chicago for an #EdgeNightOut. The event featured some ...

Tuesday, November, 10, 2015

Tacoma Comes Out to Play

Toyota’s corporate manager for truck operations, Rick LoFaso, shared details on the all-new Tacoma during the ...

Saturday, November, 07, 2015

Truly Grand Opening!

Usually when a dealership holds a grand opening, it's celebrating a new building or a new location, but in the ...

Tuesday, October, 20, 2015

Mazda Drive for Good Program Returns

Now through Oct. 28, Mazda and NBCUniversal are encouraging people to nominate an organization or individual who is ...

More

2/6/2016 9:49:05 PM

Today's RoZism - Thanks to Mark Bilek for hosting another amazing The Chicago Auto Show Traffic Reporters' Dinner! A great evening with some great colleagues

2/6/2016 9:07:04 AM

Who wants to come to the nation’s largest auto show’s opening weekend, Feb. 13-14? Share this post or tag a friend and you could win free tickets to #CAS16

2/5/2016 8:16:28 PM

Enter today to win a custom Chicago Blackhawks-themed Chevrolet Camaro!

2/5/2016 4:32:44 PM

Get a sneak peek of the show build-up! #CAS16 webcams are now live: http://bit.ly/1evejGi

2/5/2016 10:39:43 AM

The calm before the #CAS16 storm. #newglobe

2/5/2016 10:35:31 AM

The Chicago Auto Show's #FLFC16 is now a week away! Not only will you get to enjoy the auto show before it opens to the public AND support #JDRFIL, but it's also a great option for Valentines Day!

2/5/2016 9:43:26 AM

I've downloaded the app....where do I get the commemorative cup

2/5/2016 8:25:03 AM

#FLFC16 is a week from today! Support local charities like @stjameshealth by attending this exclusive event: bit.ly/1IFNK0t #blacktie #chicago #chicagoevents

2/4/2016 5:15:02 PM

Chicago auto show

2/4/2016 9:30:02 AM

From The Chicago Auto Show & Cider Summit Chicago to AC/DC concerts, there's a TON to do this February! Our recommendations include --> http://bit.ly/20IN3ZW #FebruaryHighlights

More

2/6/2016 10:47:32 PM

RT @AdvocateGiving: Don’t miss the First Look for Charity black-tie gala on February 12: https://t.co/Fivlv9NpTx #AdvocateFLFC @ChiAutoShow

2/6/2016 10:19:33 PM

RT @FiatChrysler_NA: Set reminders now for Ram Truck brand’s @ChiAutoShow news conference: 2/11 11AM EST, 10AM CST, 8AM PST https://t.co/SV

2/6/2016 9:16:02 PM

Our @ChiAutoShow Package includes your stay and ticket(s) for one low price! https://t.co/PjFOrWFY1K #CAS16 https://t.co/82VjitWNgQ

2/6/2016 8:54:36 PM

RT @ChiAutoShow: Want to come to #CAS16 opening weekend, 2/13-2/14? RT for a chance to win tix! https://t.co/yBetOMqLh4

2/6/2016 8:36:17 PM

RT @ChiAutoShow: Want to come to #CAS16 opening weekend, 2/13-2/14? RT for a chance to win tix! https://t.co/yBetOMqLh4

2/6/2016 7:47:05 PM

@FiatChrysler_NA @ChiAutoShow will be there! Look forward to seeing you

2/6/2016 7:37:29 PM

RT @tysofast: .@ChiAutoShow is 1 wk away! #TIPS: ?? Look @ the sched & decide what you want to experience ?? Download #CAS16 app: https://t.

2/6/2016 7:19:47 PM

RT @ChiAutoShow: Want to come to #CAS16 opening weekend, 2/13-2/14? RT for a chance to win tix! https://t.co/yBetOMqLh4

2/6/2016 7:19:25 PM

RT @ChiAutoShow: Want to come to #CAS16 opening weekend, 2/13-2/14? RT for a chance to win tix! https://t.co/yBetOMqLh4

2/6/2016 7:09:47 PM

RT @ChiAutoShow: Want to come to #CAS16 opening weekend, 2/13-2/14? RT for a chance to win tix! https://t.co/yBetOMqLh4