Multimedia

Young Drivers Know Consequences of Distracted Driving, But That Doesn’t Stop Them

Posted by: Julie Piatek

Bridgestone Americas recently surveyed 200 young drivers aged 16-21 on their smartphones about distracted driving.  The problem is not that texting and driving ads are not reaching teens, it is that even though they know the consequence, many still continue to partake in some sort of distracted driving. 

The survey revealed that eight out of 10 teens say that texting and driving is more dangerous than skydiving, yet young drivers are 50 times more likely to text and drive than sky dive.  

More than half of the group that was surveyed admitted to occasionally texting and driving, but only under certain circumstances, such as the car being stopped at a red light, or when they are alone in the car. 

Seventy percent of young drivers admit they are likely to text and drive if they are at a red light, and sixty percent say they have texted while driving while alone in the car.  Thirty-seven percent said they have texted while driving when they have been with friends, and 10 percent said that had while with their parents.

A positive statistic is that 70 percent of those surveyed have asked a friend or parent to stop texting and driving, and more than a third of teens have admitted that someone else has told them to stop texting and driving.

The most common texts that were sent behind the wheel according to those who were surveyed were about how they were running late, or trying to coordinate plans. 

Bridgestone Americas have educated teenagers and young adults about the importance of safe driving for more than a decade. In order to continue awareness about distracted driving the Teen Smart video contest is accepting video entries until June 19.  Participants ages 16-21 are encouraged to create a short automotive safety-themed video that motivates their peers to make better decisions while driving. 

The top 10 videos are posted online for the public to vote on.  The top three videos that receive the most votes will win college scholarships: first place receives $20,000; second place receives $10,000 and third place receives $5,000. Each Teens Drive Smart video contest winner will also have the chance to have his or her video used as a public service announcement (PSA) on television stations across the United States.

Here are the contest details:

* Videos must be 25 or 55 seconds in length.  
* Entrants can submit their videos now through June 19 on the www.teensdrivesmart.com.
* A panel of judges will select 10 finalists based on the following criteria: how well the video compels viewers to be more safety-conscious when using their vehicles and how well the video effectively and creatively communicates its message.
* The 10 finalist videos will be posted on the Teens Drive Smart website, in addition to YouTube, Twitter and Facebook on July 14. The general public will then select the top three winners through online voting.
* Official rules with complete entry, eligibility and prize details are available at www.teensdrivesmart.com.

 

texting-while-driving

« Last Post Next Post »

View all Posts from this Blog

Follow Us Socially Using #CAS15

Blog

More

Wednesday, August, 26, 2015

9 Best Cars for Dog Lovers, According to AutoTrader

In light of #NationalDogDay, Autotrader compiled a list of the “Best Cars for Dog Lovers” based on ...

Friday, August, 21, 2015

TOYOTA BECOMES OFFICIAL VEHICLE OF CHICAGO CUBS AND WRIGLEY FIELD

The Chicago Cubs and Toyota have just teamed-up for a long-term partnership, establishing Toyota as the Official ...

Wednesday, August, 12, 2015

9 Road Trips to Take Before Summer Ends

Chicago in the summertime is absolutely amazing – don’t get me wrong – but every once in a while ...

Friday, August, 07, 2015

GM Announces Apple CarPlay, Android Auto in 14 Models

If you thought your world was centered around mobile technology before, just wait. Android Auto and Apple CarPlay ...

Wednesday, August, 05, 2015

2016 NISSAN MAXIMA REDESIGNED AND BETTER THAN EVER

The Midwest Automotive Media Association hosted its July meeting and luncheon at the CATA headquarters to showcase ...

Tuesday, July, 28, 2015

Hyundai Santa Cruz Predicted to Come to Market

When the Hyundai Santa Cruz was on display as a concept car at the 2015 Chicago Auto Show it immediately caught the ...

Friday, July, 24, 2015

MAMA Track School

Earlier this week, I had the opportunity to attend a performance driving school hosted by the Midwest Automotive ...

Tuesday, July, 21, 2015

Chicago Auto Show Specials Hit the Streets

Toyota announced pricing for their 2016 Special Edition Camry and Corolla – both Chicago Auto Show ...

Thursday, July, 09, 2015

USO #BBQ4Troops Media Kickoff Event

To kick off the month-long USO Barbecue for the Troops program, Chicagoland’s new-car dealers and the USO of ...

Wednesday, June, 17, 2015

Honda Pilot Officially on Sale Tomorrow

Attention all SUV lovers: First debuted at the 2015 Chicago Auto Show, the all-new 2016 Honda Pilot officially goes ...

More

9/1/2015 1:20:54 PM

#Ford #Mustang #Vintage #France

9/1/2015 12:01:00 PM

Pent-up demand fuels auto market, according to Daily Herald

8/31/2015 11:39:22 AM

Remember your first car? Ranging from nostalgia to horrific, and everything in between, DriveChicago wants to see your first car! Upload a picture of it with #MyFirstCar via this link, and you'll be qualified to win VIP "Pit Passes" to the NASCAR Xfinity Race Series at Chicagoland Speedway!

8/31/2015 11:36:12 AM

Sexy Girls

8/31/2015 9:34:03 AM

#AcuraNSX #LifeGoals #MotivationMonday

8/30/2015 7:38:55 PM

The Chicago Auto Show Changed their cover photo.

8/29/2015 7:33:12 PM

Mobil Free Watch

8/29/2015 9:24:05 AM

A birds-eye view of the nation’s largest auto show, and this isn’t even all of it

8/27/2015 5:32:09 PM

Mobil Free Watch

8/27/2015 10:09:55 AM

Remember your 1st car? Upload a picture of it here with #MyFirstCar to win VIP Pit Passes to the NASCAR Xfinity Race Series at Chicagoland Speedway: http://bit.ly/1JQUeuo - Josh Reaume

More

9/1/2015 12:03:56 PM

RT @ChiAutoShow: Pent-up demand fuels #auto market, according to @dailyherald: http://t.co/rFKdNVrQTD

9/1/2015 12:02:29 PM

Pent-up demand fuels #auto market, according to @dailyherald: http://t.co/rFKdNVrQTD

8/31/2015 12:22:43 PM

@ChiAutoShow Please share this link https://t.co/rm6Df5iJG2

8/31/2015 11:33:33 AM

Don't forget to enter the #MyFirstCar contest! Just upload a picture of your first car using the… https://t.co/QFZ2er4mq8

8/31/2015 9:51:28 AM

RT @FordAutoShows: Let's head back to the 1976 @ChiAutoShow for a view of the @Ford display & the #Thunderbird. #tbt #throwbackthursday htt…

8/29/2015 4:02:13 PM

RT @ChiAutoShow: Who loved the Camp Jeep experience last year at #CAS15? Can’t wait to see what’s in store for 2016! http://t.co/63R83rwd1A