Multimedia

Chicago Auto Show Blog

Young Drivers Know Consequences of Distracted Driving, But That Doesn’t Stop Them

Posted by: Julie Piatek

Bridgestone Americas recently surveyed 200 young drivers aged 16-21 on their smartphones about distracted driving.  The problem is not that texting and driving ads are not reaching teens, it is that even though they know the consequence, many still continue to partake in some sort of distracted driving. 

The survey revealed that eight out of 10 teens say that texting and driving is more dangerous than skydiving, yet young drivers are 50 times more likely to text and drive than sky dive.  

More than half of the group that was surveyed admitted to occasionally texting and driving, but only under certain circumstances, such as the car being stopped at a red light, or when they are alone in the car. 

Seventy percent of young drivers admit they are likely to text and drive if they are at a red light, and sixty percent say they have texted while driving while alone in the car.  Thirty-seven percent said they have texted while driving when they have been with friends, and 10 percent said that had while with their parents.

A positive statistic is that 70 percent of those surveyed have asked a friend or parent to stop texting and driving, and more than a third of teens have admitted that someone else has told them to stop texting and driving.

The most common texts that were sent behind the wheel according to those who were surveyed were about how they were running late, or trying to coordinate plans. 

Bridgestone Americas have educated teenagers and young adults about the importance of safe driving for more than a decade. In order to continue awareness about distracted driving the Teen Smart video contest is accepting video entries until June 19.  Participants ages 16-21 are encouraged to create a short automotive safety-themed video that motivates their peers to make better decisions while driving. 

The top 10 videos are posted online for the public to vote on.  The top three videos that receive the most votes will win college scholarships: first place receives $20,000; second place receives $10,000 and third place receives $5,000. Each Teens Drive Smart video contest winner will also have the chance to have his or her video used as a public service announcement (PSA) on television stations across the United States.

Here are the contest details:

* Videos must be 25 or 55 seconds in length.  
* Entrants can submit their videos now through June 19 on the www.teensdrivesmart.com.
* A panel of judges will select 10 finalists based on the following criteria: how well the video compels viewers to be more safety-conscious when using their vehicles and how well the video effectively and creatively communicates its message.
* The 10 finalist videos will be posted on the Teens Drive Smart website, in addition to YouTube, Twitter and Facebook on July 14. The general public will then select the top three winners through online voting.
* Official rules with complete entry, eligibility and prize details are available at www.teensdrivesmart.com.

 

texting-while-driving

« Last Post Next Post »

View all Posts from this Blog

Follow Us Socially Using #CAS16

Blog

More

Friday, June, 24, 2016

A Day at the Park, Ridgeline Style

  Honda introduced Midwest Automotive Media Association (MAMA) members to the new 2017 Ridgeline truck ...

Thursday, June, 02, 2016

MAMA Spring Rally Roundup

Each spring, car manufacturers and auto writers flock to Elkhart Lake, Wis. to partake in the annual, ...

Friday, May, 27, 2016

Racing's Greatest Weekend

Memorial Day, time to sit back, enjoy the smell of new-mown grass, remember those who fought so hard to protect our ...

Thursday, May, 19, 2016

Nissan Leaf Charged Up for 2016

While the completely redesigned Chevrolet Volt and soon-to-be produced Bolt garner most of the electric-car media ...

Friday, May, 13, 2016

Ford GT a Sellout!

Ford received 6,506 fully completed applications from people around the world in the one-month window to apply to ...

Wednesday, April, 20, 2016

April is Distracted Driving Awareness Month

Honda is encouraging safer driving habits with a social media campaign titled #PhoneDownEyesUp. The campaign ...

Wednesday, April, 13, 2016

Ford Now Accepting Applications for GT Supercar

For the first time, 2015 Chicago Auto Show goers were able to see the Ford GT supercar in person at the show and ...

Wednesday, March, 30, 2016

Cars are the Star of the Big Apple

Automakers lit up the Big Apple last week with an assortment of flashy vehicles that debuted during the New York ...

Monday, March, 14, 2016

Buick Presents Cascada to Midwest Automotive Media Association

Buick Vice President of Marketing Tony DiSalle spotlighted the all-new Buick Cascada during the Midwest Automotive ...

Monday, February, 29, 2016

Chevy Inspires Kindness in #DayItForward

Today is a unique day in history, one that does not come around often but has inspired goodness throughout ...

More

6/25/2016 10:12:03 AM

Want to help support local troops and their families? Chicagoland’s car dealers are firing up the grill on Saturday, July 16 to host USO BBQ for the Troops fundraisers. Find a BBQ Near you: www.DriveChicago.com. #BBQ4Troops

6/24/2016 3:35:13 PM

A day at the park...Honda Ridgeline style. #UltimateTailgate

6/24/2016 11:31:25 AM

I think we can all agree that The Chicago Auto Show is the best in the nation! Let's show our support by voting

6/24/2016 11:31:04 AM

#FanFriday! Great photo via @chicagoland_cruisers

6/22/2016 11:13:18 AM

SAVE THE DATE: Saturday, July 16. Chicagoland car dealers are on a summertime mission to help raise money for the USO of Illinois and our local troops! Visit www.DriveChicago.com for more details and learn how you can help. #BBQ4Troops

6/21/2016 2:48:00 PM

The 2017 Hyundai Santa Fe Sport, that debuted at the 2016 Chicago Auto Show, gets a "totally tubular" review

6/21/2016 11:09:03 AM

#TakeMeBackTuesday! The Chevrolet Camaro 1967 was revealed at the 59th Chicago Auto Show

6/21/2016 9:12:47 AM

Acura's NSX concept more advanced than a Tesla? - via Mashable

6/20/2016 1:15:11 PM

The Chicago Auto Show Changed their cover photo.

6/20/2016 12:17:58 PM

Vote for The Chicago Auto Show

More

6/25/2016 11:58:01 AM

Who doesn’t love a good BBQ? On 7/16, attend a @USO_of_Illinois #BBQ4Troops event at a dealer near you! https://t.co/E0eSzO49Re

6/24/2016 7:54:12 PM

The Frank's Bar In Lincoln Park Daily is out! https://t.co/thljLJrEDp Stories via @MightyVine @ChiAutoShow @RLCarriers #chicago

6/24/2016 3:36:17 PM

A day at the park... @Honda Ridgeline style. https://t.co/iP0Z2gNT1Z #UltimateTailgate #HappyFriday

6/24/2016 11:34:11 AM

#FanFriday! Thx to @chicagoland_cruisers for this great photo. https://t.co/p51ccfkw9W

6/23/2016 6:25:53 PM

RT @tweetAprilRose: Promise I'll be good if I get one of these! The new Ford GT ?? 600hp @ChiAutoShow @979TheLoop https://t.co/iRdNSmv9Ey

6/22/2016 1:48:00 PM

Save the Date: 7/16. Help us support local #troops at @USO_of_Illinois #BBQ4Troops events! Visit https://t.co/I8YFZZ217r.

6/21/2016 6:35:13 PM

It's not too soon to start planning for next year's @ChiAutoShow! Check out these reasons to attend: https://t.co/xOikaepF2Y #auto #CAS17

6/21/2016 2:21:10 PM

RT @craftymomof3: Thanks for the recent follow @ChiAutoShow @Authoramp @PinzonRobert Happy to connect :) have a great Tuesday. >> https://t

6/21/2016 2:18:12 PM

Thanks for the recent follow @ChiAutoShow @Authoramp @PinzonRobert Happy to connect :) have a great Tuesday. >> https://t.co/dBs4gLaGmw

6/21/2016 1:32:23 PM

RT @ChiAutoShow: #TakeMeBackTuesday! The Chevrolet Camaro 1967 was revealed at the 59th Chicago Auto Show! https://t.co/mqgBhzlqAp