Multimedia

Chicago Auto Show Blog

General Motors VP of Global Engineering Addresses MAMA Members

Posted by: Julie Piatek

General Motors’ Vice President of Global Engineering, John Calabrese, was the guest speaker during this month’s Midwest Automotive Media Association (MAMA) meeting and members benefited from learning a few of GM’s strategies for building a global vehicle portfolio.

Everything begins and ends with great products.

Calabrese made clear that GM’s No. 1 goal is to deliver on quality products and discussed how the company’s brightest moments are yet to come. General Motors recognizes a huge opportunity in creating the future and puts a strong emphasis on producing the world’s best components, subsystems and integration to create the best vehicle segments.

The Customer is the Compass

Calabrese expanded on the company motto “The Customer is the Compass” by explaining GM measures success based on the customer experience. “We win when the customers tell us that we won,” Calabrese specifically stated. Another main focus for GM is to obtain repeat business, which is the outcome of customer satisfaction. Responsiveness is also critical, and GM values its great communication system that’s implemented throughout the entire company – from corporate executives down to the dealer level.

GM’s Commitment to Innovation

Calabrese believes GM’s commitment to innovation is what sets the company apart from the rest of the competition. Innovation drives the business and General Motors’ job is to sense and create the future by predicting potential problems and correcting them before they even arise. GM proudly touts the following 2012 Intellectual Property Achievement Awards: 

* 433 unique patents granted to 428 employees

* 69 tool method secret inventions to 127 employees

* 104 publications to 188 employees

Calabrese also noted that welding will be a competitive advantage for the company moving forward. The future makeup of GM’s vehicles will be smaller on the outside with a larger interior and, overall, lighter in weight.

Education Outreach Programs

Additionally, GM strives to be a thought leader in the innovation category via education outreach programs. Calabrese is an advocate for GM’s Science, Technology, Engineering, and Math (STEM) education outreach program, and believes that it’s critical to build on the students’ foundation of education to ignite interest in the brand. Almost 80 percent of future jobs will incorporate some component of the STEM education program. Being an advocate for future engineers is not only important to GM, but also to the automotive industry and the entire global business platform. 

Following the presentation, test drives of the newest GM North American launch vehicles, that exemplified core engineering, were available to MAMA members. The vehicle lineup included the 2014 Chevrolet Corvette Stingray, 2014 Chevrolet Spark EV and 2014 Chevrolet Cruze Diesel, among others.

« Last Post Next Post »

View all Posts from this Blog

Follow Us Socially Using #CAS16

Blog

More

Wednesday, April, 20, 2016

April is Distracted Driving Awareness Month

Honda is encouraging safer driving habits with a social media campaign titled #PhoneDownEyesUp. The campaign ...

Wednesday, April, 13, 2016

Ford Now Accepting Applications for GT Supercar

For the first time, 2015 Chicago Auto Show goers were able to see the Ford GT supercar in person at the show and ...

Wednesday, March, 30, 2016

Cars are the Star of the Big Apple

Automakers lit up the Big Apple last week with an assortment of flashy vehicles that debuted during the New York ...

Monday, March, 14, 2016

Buick Presents Cascada to Midwest Automotive Media Association

Buick Vice President of Marketing Tony DiSalle spotlighted the all-new Buick Cascada during the Midwest Automotive ...

Monday, February, 29, 2016

Chevy Inspires Kindness in #DayItForward

Today is a unique day in history, one that does not come around often but has inspired goodness throughout ...

Friday, February, 19, 2016

Test Tracks Are A Gear Shifter

Of everything to see and do at the Chicago Auto Show, some of the most popular attractions are the test tracks, ...

Wednesday, February, 17, 2016

Women's Day Revs Up Excellence

Women's Day at the Chicago Auto Show is a revolutionary way to bring a diverse group of women with a common ...

Monday, February, 15, 2016

Nonstop Action at Family Fun Day

Presidents Day at the auto show featured an enthusiastic selection of family fun and appealed to all family ...

Saturday, February, 13, 2016

Acura Showcases New Concept Vehicle

As a wood panel walkway spins to unveil a luxury car, you know you are about to witness something truly ...

Saturday, February, 13, 2016

The new 2017 Genesis Vision G hits the floors of the Chicago Auto Show

Luxury is all about satisfying the senses. From cars to homes, leather seats to killer sound systems, these are ...

More

4/29/2016 8:33:00 AM

Look how far Jeep has come since the '61 Chicago Auto Show! #FlashbackFriday

4/28/2016 1:21:25 PM

How many LEGO pieces does it take to build this Porsche 911 GT3 RS? http://cnet.co/1qYJwJU

4/26/2016 10:07:28 AM

The Chicago Auto Show Changed their cover photo.

4/22/2016 11:41:35 AM

#FlashbackFriday to the 1967 Chicago Auto Show! #Globe #EarthDay

4/19/2016 9:31:03 AM

#TriviaTuesday! In the 60s, Ford Motor Company's robot's name was Freddie. Can you name Ford's current robot (that was at #CAS16

4/18/2016 9:48:40 AM

Scion may be on the way out, but the solid iM is here to stay." Head over to DriveChicago for the full review

4/15/2016 9:03:00 AM

The 2017 Ram Trucks Power Wagon that took center stage at #CAS16 is expected out this fall: http://bit.ly/RAMPowerWagonCAS #RAM #PowerWagon

4/14/2016 9:21:22 AM

#CASFanPic from @jmc.automotive. #Mazda #Racing

4/13/2016 4:33:20 PM

The day has come. #Ford #GT #Supercar

More

4/29/2016 1:33:32 PM

RT @ChiAutoShow: Look how far @Jeep has come since the '61 Chicago Auto Show! #FlashbackFriday https://t.co/wLP8yFK7VX

4/29/2016 9:27:15 AM

RT @ChiAutoShow: Look how far @Jeep has come since the '61 Chicago Auto Show! #FlashbackFriday https://t.co/wLP8yFK7VX

4/29/2016 8:29:01 AM

Look how far @Jeep has come since the '61 Chicago Auto Show! #FlashbackFriday https://t.co/wLP8yFK7VX

4/28/2016 1:23:05 PM

It takes HOW many @LEGO pieces to build this @Porsche 911 GT3 RS? https://t.co/vfT4ou1QnQ - via @CNET

4/27/2016 2:35:31 PM

RT @automobilemag: The hot new @Acura NSX looks even better in Chicago than it did in Detroit thanks to improved lighting. #CAS15 #NSX http…

4/26/2016 6:02:06 PM

RT @ChiAutoShow: . @drivechicago has launched its Twitter page! It's the only local source for more than 100,000 new & used cars. #DriveChi

4/26/2016 3:55:57 PM

RT @WWDr1ve: RT @ChiAutoShow: @drivechicago has launched its Twitter pg! It's the only local source for more than 100,000 new & used cars.…

4/26/2016 3:31:07 PM

RT @ChiAutoShow: @drivechicago has launched its Twitter pg! It's the only local source for more than 100,000 new & used cars. #DriveChicago

4/26/2016 11:07:23 AM

RT @ChiAutoShow: . @drivechicago has launched its Twitter page! It's the only local source for more than 100,000 new & used cars. #DriveChi

4/26/2016 10:46:18 AM

. @drivechicago has launched its Twitter page! It's the only local source for more than 100,000 new & used cars. #DriveChicago