Multimedia

General Motors VP of Global Engineering Addresses MAMA Members

Posted by: Julie Piatek

General Motors’ Vice President of Global Engineering, John Calabrese, was the guest speaker during this month’s Midwest Automotive Media Association (MAMA) meeting and members benefited from learning a few of GM’s strategies for building a global vehicle portfolio.

Everything begins and ends with great products.

Calabrese made clear that GM’s No. 1 goal is to deliver on quality products and discussed how the company’s brightest moments are yet to come. General Motors recognizes a huge opportunity in creating the future and puts a strong emphasis on producing the world’s best components, subsystems and integration to create the best vehicle segments.

The Customer is the Compass

Calabrese expanded on the company motto “The Customer is the Compass” by explaining GM measures success based on the customer experience. “We win when the customers tell us that we won,” Calabrese specifically stated. Another main focus for GM is to obtain repeat business, which is the outcome of customer satisfaction. Responsiveness is also critical, and GM values its great communication system that’s implemented throughout the entire company – from corporate executives down to the dealer level.

GM’s Commitment to Innovation

Calabrese believes GM’s commitment to innovation is what sets the company apart from the rest of the competition. Innovation drives the business and General Motors’ job is to sense and create the future by predicting potential problems and correcting them before they even arise. GM proudly touts the following 2012 Intellectual Property Achievement Awards: 

* 433 unique patents granted to 428 employees

* 69 tool method secret inventions to 127 employees

* 104 publications to 188 employees

Calabrese also noted that welding will be a competitive advantage for the company moving forward. The future makeup of GM’s vehicles will be smaller on the outside with a larger interior and, overall, lighter in weight.

Education Outreach Programs

Additionally, GM strives to be a thought leader in the innovation category via education outreach programs. Calabrese is an advocate for GM’s Science, Technology, Engineering, and Math (STEM) education outreach program, and believes that it’s critical to build on the students’ foundation of education to ignite interest in the brand. Almost 80 percent of future jobs will incorporate some component of the STEM education program. Being an advocate for future engineers is not only important to GM, but also to the automotive industry and the entire global business platform. 

Following the presentation, test drives of the newest GM North American launch vehicles, that exemplified core engineering, were available to MAMA members. The vehicle lineup included the 2014 Chevrolet Corvette Stingray, 2014 Chevrolet Spark EV and 2014 Chevrolet Cruze Diesel, among others.

« Last Post Next Post »

View all Posts from this Blog

Follow Us Socially Using #CAS15

Blog

More

Wednesday, April, 15, 2015

2016 Acura RDX Ready for Launch

Fresh off it's world debut at the 2015 Chicago Auto Show, the 2016 Acura is set to hit dealer showrooms ...

Thursday, April, 09, 2015

Chicago Highlights from the Big Apple

With some flashy debuts and a healthy dose of technology news, automakers made some noise during the New York Auto ...

Friday, March, 27, 2015

New Ford Technology Helps Drivers Avoid Speeding Tickets

Ford announced the launch of its new technology that’s aimed to help drivers stay within the speed limit to ...

Tuesday, March, 17, 2015

Meet the New Chrysler 300: Bolder, Safer and More Refined

Chrysler’s full-size sedan gets a refresh for 2015 that includes new front and rear fascias, new exterior ...

Thursday, February, 26, 2015

Top 5 Epic Social Media Moments of #CAS15

While there were many “epic” (as we say in Chicago) memories of the 2015 Chicago Auto Show, here are a ...

Friday, February, 20, 2015

And That's a Wrap for Chicago Auto Show Interns

Each year, the Chicago Auto Show interviews and selects students from Bradley University in Peoria to serve as ...

Friday, February, 20, 2015

Kia Puts the B.R.A.K.E.S. On

Walking through the Chicago Auto Show many driving simulators are featured throughout the show room floor. ...

Friday, February, 20, 2015

More Than an Auto Show

Bike, riding, scrapbooking, traveling, baking….I have many hobbies, but cars is not one of them. So as you ...

Thursday, February, 19, 2015

Throw Back Thursday: Alfa Romeo

While many of the displays found at the Chicago Auto Show focus on future of the automotive industry, Alfa Romeo ...

Thursday, February, 19, 2015

Land Rover Takes Attendees Around the World

Visitors to the 2015 Chicago Auto Show can journey around the world when they visit Land Rover’s display at ...

More

4/17/2015 8:02:01 AM

See what @Acura had to say about the 2016 RDX that has now hit dealerships: http://bit.ly/1aBJteN

4/16/2015 4:46:26 PM

The VERY first year of an amazing Chicago tradition. #ThrowbackThursday #Coliseum #1901

4/15/2015 11:24:52 AM

Fresh off its world debut at the 2015 Chicago Auto Show, the Acura RDX is set to arrive at dealerships tomorrow: http://www.chicagoautoshow.com/auto-show-blog/2016-acura-rdx-ready-for-launch/

4/14/2015 2:03:06 PM

11 Hyundai Genesis sedans sent this message to space: http://trib.in/1DZPUGa - via Chicago Tribune Cars

4/13/2015 8:20:00 AM

Get your engines revving this Monday morning, CAS fans! http://bit.ly/1OdN69U #FordDyno

4/10/2015 2:04:51 PM

Pricing was just announced for the Nissan 370Z NISMO Roadster that debuted at the 2015 Chicago Auto Show...http://bit.ly/1FIw67H

4/9/2015 10:22:55 PM

Here's what The Chicago Auto Show had to say about the NYIAS lineup. #Nissan #Maxima

4/9/2015 3:01:32 PM

Our Top 5 Picks from the Big Apple: http://www.chicagoautoshow.com/auto-show-blog/chicago-highlights-from-the-big-apple/ #NYIAS

4/7/2015 1:40:56 PM

#TriviaTuesday! Can you name this concept vehicle from the 1950 Chicago Auto Show

4/6/2015 4:07:20 PM

It's Drowsy Driving Awareness Day and Nissan shares how its innovative system alerts the driver when drowsy or inattentive driving is detected: http://bit.ly/1MZDNgw

More

4/17/2015 10:39:13 PM

RT @KiaMotorsMexico: Así se ve nuestro concepto Trail´ster e-AWD diseñado por #KiaCalifornia y presentado en el @ChiAutoShow http://t.co/wd

4/17/2015 8:36:08 PM

RT @therockfather: @SteveBrandonOTT @Hot_Wheels @starwars Funny you should say that. I snapped this back in Feb at @ChiAutoShow https://t.c

4/17/2015 8:35:02 PM

@SteveBrandonOTT @Hot_Wheels @starwars Funny you should say that. I snapped this back in Feb at @ChiAutoShow https://t.co/upYBqSAqQv

4/17/2015 10:55:38 AM

@Car_Guy_Tom We love how @Cher was thrown into the mix. :)

4/17/2015 9:05:25 AM

7 Dinge, die du über Googles großes Update wissen solltest | #cas15 #onlinemarketing http://t.co/1NrRXcDLOi