FOR IMMEDIATE RELEASE:
Director of Communications
Chicago Auto Show
Economic Club Addressed by Toyota President
James E. Press, president of Toyota Motor North America, Inc., spoke to nearly 1,000 guests at the Economic Club of Chicago's special auto show luncheon. Chicago's business leaders listened intently as Press addressed the current state of Toyota and offered a plan for the automotive industry's continual success.
Press contends that by the end of 2007, Toyota will be the world's largest auto maker. The company's achievement stems from its dynamic principles, great dealers, effective production system and fantastic product.
"The quality, durability and 'poundability' of our products is responsible for our success," Press said.
In addition to its renowned cars and trucks, Press said Toyota prides itself in corporate social responsibility. The auto manufacturer respects the local community and its residents by funding numerous math and science education programs and hosting a national program to promote driving safety.
"Preserving the environment is a main goal and responsibility of Toyota," said Press. "Toyota is working to decrease the dependency on fossil fuels by developing fuel efficient engines and hybrids. The manufacturer stresses that all automobile companies should focus on environmental issues and safety.
"Auto makers should compete in the showroom, but cooperate in the laboratory," Press said. "I hope we can see the immense value of working together."
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